Clara DSilva

Sample

Growth Marketing Manager at BigBasket · Performance marketing · paid social, CAC/LTV

BigBasket
Chennai, India · IST (UTC+5:30)
3+ years experience
IIT Kharagpur
English, Hindi, Tamil
Messaging unavailable

Overview

3 years in marketing, the last 3 at BigBasket, where I work on the acquisition team. Hired and trained a acquisition team of 10. Most at home with Google Ads and creative testing. Former debater; now I argue with spreadsheets.

Good reasons to reach out
  • Speaking or podcast invitations
  • Thoughtful intros to people in my field
  • Second opinions on paid social decisions
Please don't message about
  • Guest post swaps
  • Unpaid work or spec projects
  • Agency or outsourcing pitches

Usually replies within a day

Skills
attributioncreative testingCAC/LTVpaid socialGoogle Ads

Experience

  1. Growth Marketing Manager
    Dec 2023 - Present
    BigBasket · 2 yr 10 mo · Full-time · Chennai, India
    • Hired and trained a acquisition team of 9.
    • Cut blended CAC by 30% while doubling spend.

References

No references yet.

Education

  1. IIT Kharagpur
    B.Tech, Journalism
    2018 - 2022

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
Visible to connections