Daisy Ross

Overview

I've spent 11 years on service design - first at Commonwealth Bank, now at Umber Mobility. Cut support tickets about service design by 35% with clearer copy and states. Brought the service design flows to WCAG 2.2 AA. Most at home with service design and workshops.

Checks messages twice a week

Experience

1. Staff Product Designer

   Apr 2023 - Present
   Umber Mobility · 3 yr 6 mo · Full-time · Singapore
   • Ran 46 usability sessions and turned them into a research repository.
   • Shipped the service design redesign that lifted task completion 23%.
   • Built a component library 80 engineers ship with every day.
2. Product Designer

   Jun 2021 - Apr 2023
   SEEK · 1 yr 10 mo · Full-time · Singapore
   • Brought the service design flows to WCAG 2.2 AA.
3. Senior Product Designer

   Nov 2018 - Jun 2021
   Meta · 2 yr 7 mo · Full-time · Singapore
   • Shipped the service design redesign that lifted task completion 34%.
4. Product Designer

   Dec 2016 - Nov 2018
   Visa · 1 yr 11 mo · Full-time · Singapore
   • Brought the service design flows to WCAG 2.2 AA.
   • Built a component library 74 engineers ship with every day.
5. UX Researcher

   Oct 2015 - Dec 2016
   Commonwealth Bank · 1 yr 2 mo · Full-time · Singapore
   • Ran 32 usability sessions and turned them into a research repository.
   • Cut support tickets about service design by 33% with clearer copy and states.

No references yet.

Education

1. Ateneo de Manila University

   BS, Psychology
   2010 - 2014