Damilola Adeleke
SampleSenior Brand Manager at Mastercard · consumer insight, agency management
- Mastercard
- Lagos, Nigeria · WAT (UTC+1)
- 6+ years experience
- Carnegie Mellon University Africa
- English, Yoruba
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Overview
I've spent 6 years on brand - first at Vodacom, now at Mastercard. Launched 20 campaigns, 5 of them in new markets. Previously at Vodacom. Board games, hiking, and terrible puns.
Good reasons to reach out
- Second opinions on storytelling decisions
- Thoughtful intros to people in my field
Please don't message about
- Offshore staffing offers
- Unpaid work or spec projects
- SEO and link-building offers
Best reached early in the week
Skills
agency managementcampaignsBrazestorytellingbrand strategyconsumer insight
Experience
- Senior Brand ManagerSep 2023 - PresentMastercard · 3 yr 1 mo · Contract · Lagos, Nigeria
- Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
- Hired and trained a brand team of 5.
- Launched 8 campaigns, 4 of them in new markets.
- Marketing AssociateOct 2020 - Sep 2023Vodacom · 2 yr 11 mo · Full-time · Lagos, Nigeria
- Launched 13 campaigns, 2 of them in new markets.
References
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Education
- Carnegie Mellon University AfricaMS, Journalism2022 - 2024
- University of LagosBSc, Journalism2016 - 2020
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