Fernanda Espinoza

S

Head of Design at Delta HQ | ex-LATAM Airlines

Delta HQ
Santiago, Chile · CLT (UTC-4)
14+ years experience
Tecnológico de Monterrey
English, Spanish
Messaging unavailable

Overview

I lead B2B dashboards at Delta HQ in Santiago. Ran 96 usability sessions and turned them into a research repository. Cut support tickets about enterprise by 39% with clearer copy and states. Before that: LATAM Airlines and dLocal. Kannada theatre fan.

Good reasons to reach out
  • Working sessions on information architecture
  • Second opinions on data visualisation decisions
Please don't message about
  • Unpaid design tests
  • SEO and link-building offers
  • Generic networking requests

Replies on weekends

Skills
information architectureFigmadata visualisation

Experience

  1. Head of Design
    May 2023 - Present
    Delta HQ · 3 yr 5 mo · Full-time · Santiago, Chile
    • Brought the enterprise flows to WCAG 2.2 AA.
    • Built a component library 44 engineers ship with every day.
    • Shipped the enterprise redesign that lifted task completion 25%.
  2. UX Researcher
    Sep 2019 - May 2023
    LATAM Airlines · 3 yr 8 mo · Full-time · Santiago, Chile
    • Ran 121 usability sessions and turned them into a research repository.
  3. UX Researcher
    Feb 2016 - May 2019
    dLocal · 3 yr 3 mo · Full-time · Santiago, Chile
    • Shipped the enterprise redesign that lifted task completion 30%.
    • Brought the enterprise flows to WCAG 2.2 AA.
  4. Product Designer
    Jul 2013 - Feb 2016
    Uber · 2 yr 7 mo · Full-time · Santiago, Chile
    • Shipped the enterprise redesign that lifted task completion 12%.
    • Built a component library 23 engineers ship with every day.
  5. UX Researcher
    Oct 2012 - Jul 2013
    BBVA México · 9 mo · Full-time · Santiago, Chile
    • Brought the enterprise flows to WCAG 2.2 AA.
    • Shipped the enterprise redesign that lifted task completion 29%.

References

No references yet.

Education

  1. Tecnológico de Monterrey
    Ingeniería, Architecture
    2007 - 2011

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