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Germaine Tsai

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Content Marketing Lead at Petronas · Content and SEO

Works at
Petronas
Location
Taipei, Taiwan · CST (UTC+8)
Experience
4+ years experience
Education
University of Auckland
Languages
English, Mandarin
Open to work
Message Connect

Overview

I've spent 4 years on content and SEO - first at Meta, now at Petronas. Grew organic traffic from 151k to 1368k monthly visits. Previously at Meta. Outside work: long runs and longer podcasts.

Good reasons to reach out
  • Roles in content and SEO
  • Questions about content and SEO
  • Thoughtful intros to people in my field
Please don't message about
  • Courses and coaching offers
  • Crypto token projects
  • SEO and link-building offers

Replies within two days

Skills
copywritingcontent strategyeditorialanalytics
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in AI infrastructure, Taipei or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Fintech, Consumer apps
Work mode
Hybrid
Available
Immediately
Work authorization
Authorized to work in Taiwan
What I'm looking for
A team that ships weekly and owns content end to end.
Not interested in
Night shifts

4 years in content and SEO. Strongest at copywriting and analytics. Available immediately.

Taipei, Taiwancontent strategycopywritinganalytics
Open

Experience

  1. Content Marketing Lead
    Feb 2024 - Present
    Petronas · 2 yr 9 mo · Full-time · Taipei, Taiwan
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Launched 5 campaigns, 2 of them in new markets.
    • Built a library of 744 articles that still drives sign-ups.
  2. Marketing Associate
    Oct 2022 - Feb 2024
    Meta · 1 yr 4 mo · Full-time · Taipei, Taiwan
    • Grew organic traffic from 41k to 991k monthly visits.
    • Launched 6 campaigns, 3 of them in new markets.

References

No references yet.

Education

  1. University of Auckland
    BSc, Marketing
    2017 - 2021

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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