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Hari Balaji Ramachandran

Sample profile

Content Marketing Lead at Accenture · copywriting, content strategy

Works at
Accenture
Location
Chennai, India · IST (UTC+5:30)
Experience
6+ years experience
Education
Narsee Monjee Institute of Management Studies
Languages
English, Hindi, Tamil
Co-founder
Message Connect

Overview

Currently at Accenture, where I work on content and SEO. Grew organic traffic from 136k to 717k monthly visits. Built a library of 820 articles that still drives sign-ups. Before that: Tech Mahindra and Airtel. Most at home with editorial and content strategy. Swimming before work keeps me sane.

Good reasons to reach out
  • People who want to build this with me
  • Questions about content and SEO
  • Speaking or podcast invitations
Please don't message about
  • Offshore staffing offers
  • Agency or outsourcing pitches

Slower in the last week of each quarter

Skills
copywritinganalyticscontent strategyeditorial
Co-founderLooking for a co-founder
closes in 3 months

Looking for an ML-focused co-founder for vendor onboarding for logistics fleets

The idea
Looking for an ML-focused co-founder for vendor onboarding for logistics fleets
Stage
Early revenue
I bring
7 years in content and SEO
Looking for
Operator who has scaled a team
Commitment
Full-time now
Location
Chennai or remote

I bring 6 years of content and SEO (currently Accenture). Ideally you've shipped B2B software. Incorporated, self-funded so far.

Chennai, Indiacontent strategycopywritingeditorial
Open

Experience

  1. Content Marketing Lead
    Jan 2026 - Present
    Accenture · 10 mo · Full-time · Chennai, India
    • Built a library of 452 articles that still drives sign-ups.
    • Hired and trained a content team of 10.
  2. Growth Marketing Manager
    Sep 2022 - Oct 2025
    Tech Mahindra · 3 yr 1 mo · Full-time · Chennai, India
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  3. Marketing Associate
    Jul 2021 - Sep 2022
    Airtel · 1 yr 2 mo · Full-time · Chennai, India
    • Built a library of 651 articles that still drives sign-ups.
    • Grew organic traffic from 82k to 753k monthly visits.
  4. Marketing Associate
    Sep 2020 - Jun 2021
    Meesho · 9 mo · Full-time · Chennai, India
    • Grew organic traffic from 189k to 1850k monthly visits.

Projects

Content and SEO benchmark
2025

Reproducible benchmarks comparing copywriting and editorial on real workloads.

Open-source copywriting toolkit
2025

A small library for content and SEO that 900 developers star on GitHub.

References

No references yet.

Education

  1. Narsee Monjee Institute of Management Studies
    MBA, Business Administration
    2021 - 2023
  2. IIT Roorkee
    B.Tech, Economics
    2016 - 2020

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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