Hesham Darwish

S

Growth Marketing Manager, Fiverr - Braze · CRM · retention

Fiverr
Doha, Qatar · AST (UTC+3)
7+ years experience
University of Dubai
English, Arabic
Messaging unavailable

Overview

Growth Marketing Manager at Fiverr, focused on lifecycle marketing. Lifted 90-day retention 10 points with lifecycle programs. Previously at McKinsey & Company. Most at home with Braze and CRM. I volunteer with a food bank on weekends.

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Skills
BrazeCRMretentionsegmentation

Experience

  1. Growth Marketing Manager
    Jun 2023 - Present
    Fiverr · 3 yr 4 mo · Contract · Doha, Qatar
    • Hired and trained a lifecycle team of 3.
    • Launched 20 campaigns, 2 of them in new markets.
    • Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable.
  2. Marketing Associate
    Feb 2020 - Jun 2023
    McKinsey & Company · 3 yr 4 mo · Full-time · Doha, Qatar
    • Launched 8 campaigns, 2 of them in new markets.
    • Lifted 90-day retention 15 points with lifecycle programs.

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Education

  1. University of Dubai
    BBA, Psychology
    2015 - 2019

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