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Kaito Ogawa

Sample profile

Content Marketing Lead at UOB · analytics, content strategy

Works at
UOB
Location
Tokyo, Japan · JST (UTC+9)
Experience
4+ years experience
Education
Waseda University
Languages
English, Japanese

Overview

Based in Tokyo. I work on content and SEO at UOB. Built a library of 434 articles that still drives sign-ups. Before that: Lazada and Telstra. Most at home with email and content strategy. Kannada theatre fan.

Good reasons to reach out
  • Advice on content and SEO
  • Working sessions on copywriting
Please don't message about
  • SEO and link-building offers
  • Offshore staffing offers

Usually replies within a day

Skills
content strategyemaileditorialanalyticscopywriting
AdvisingOpen to advising
closes in 3 months

Office hours for first-time founders: content and SEO and email

Topics
content and SEO, email, analytics
Format
Calls
Terms
Open to discuss
Capacity
One call a month
Best for
Engineers moving into leadership

4 years of content and SEO. Small equity or paid hours - flexible.

Tokyo, Japancopywritingcontent strategyeditorial

Experience

  1. Content Marketing Lead
    Apr 2026 - Present
    UOB · 7 mo · Full-time · Tokyo, Japan
    • Launched 14 campaigns, 5 of them in new markets.
    • Built a library of 504 articles that still drives sign-ups.
  2. Growth Marketing Manager
    Dec 2024 - Apr 2026
    Lazada · 1 yr 4 mo · Full-time · Tokyo, Japan
    • Hired and trained a content team of 12.
    • Built a library of 705 articles that still drives sign-ups.
  3. Marketing Associate
    Oct 2022 - Dec 2024
    Telstra · 2 yr 2 mo · Contract · Tokyo, Japan
    • Grew organic traffic from 129k to 1367k monthly visits.
    • Launched 16 campaigns, 2 of them in new markets.

Projects

Open-source content strategy toolkit
2024

A small library for content and SEO that 266 developers star on GitHub.

References

No references yet.

Education

  1. Waseda University
    BA, Journalism
    2018 - 2022

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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