Katie Hayes

S

Senior Brand Manager, Robinhood - campaigns · consumer insight · brand strategy

Robinhood
New York, NY · ET (UTC-5)
6+ years experience
Stanford University
English, German
Messaging unavailable

Overview

Senior Brand Manager at Robinhood, focused on brand. Hired and trained a brand team of 9. Rebuilt the brand reporting so every rupee and dollar of spend is traceable. Most at home with agency management and brand strategy.

Good reasons to reach out
  • Roles in brand
  • Speaking or podcast invitations
Please don't message about
  • Crypto token projects
  • Offshore staffing offers

Fastest replies in the morning

Skills
consumer insightagency managementcampaignsbrand strategystorytelling
Open to workLooking for a role
closes in 3 months

Next role: Brand Manager in AI infrastructure, New York or hybrid

Target roles
Brand Manager
Level
Senior
Industries
Developer tools, Climate tech
Work mode
Remote
Available
Immediately
Work authorization
Authorized to work in the NY
What I'm looking for
Hands-on work on storytelling with room to mentor.
Not interested in
Agencies and outsourcing firms

6 years in brand. Strongest at brand strategy and campaigns. Available immediately.

New York, NYstorytellingbrand strategyconsumer insight

Experience

  1. Senior Brand Manager
    Aug 2025 - Present
    Robinhood · 1 yr 2 mo · Full-time · New York, NY
    • Launched 18 campaigns, 3 of them in new markets.
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
  2. Growth Marketing Manager
    Jun 2023 - Aug 2025
    HP · 2 yr 2 mo · Full-time · New York, NY
    • Launched 8 campaigns, 6 of them in new markets.
  3. Growth Marketing Manager
    Dec 2021 - Jun 2023
    Robinhood · 1 yr 6 mo · Full-time · New York, NY
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
    • Hired and trained a brand team of 10.
  4. Marketing Associate
    Oct 2020 - Dec 2021
    Target · 1 yr 2 mo · Full-time · New York, NY
    • Launched 12 campaigns, 5 of them in new markets.

References

No references yet.

Education

  1. Stanford University
    BS, Psychology
    2015 - 2019

Details

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