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Magdalena Wisniewski

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Content Marketing Lead at Mercedes-Benz | ex-UniCredit

Works at
Mercedes-Benz
Location
Kraków, Poland · CET (UTC+1)
Experience
4+ years experience
Education
Humboldt University of Berlin
Languages
English, Polish
Open to work
Message Connect

Overview

I've spent 4 years on content and SEO - first at UniCredit, now at Mercedes-Benz. Built a library of 533 articles that still drives sign-ups. Previously at UniCredit. Most at home with copywriting and analytics. Marathoner (8 so far).

Good reasons to reach out
  • Roles in content and SEO
  • Working sessions on copywriting
  • Questions about content and SEO
Please don't message about
  • Crypto token projects
  • Unpaid work or spec projects

Replies on weekends

Skills
copywritingcontent strategyeditorialanalytics
Open to workLooking for a role
closes in 3 months

Lead Content Marketing Lead roles in mobility - Kraków or remote

Target roles
Lead Content Marketing Lead
Level
Senior
Industries
E-commerce, Consumer apps
Work mode
Remote
Available
30 days notice
Work authorization
Authorized to work in Poland
What I'm looking for
Scope to lead content and SEO work, with a manager who gives direct feedback.
Not interested in
Agencies and outsourcing firms

4 years in content and SEO. Strongest at analytics and copywriting. Can start in about six weeks.

Kraków, Poland · remote OKanalyticseditorialcontent strategy
Open

Experience

  1. Content Marketing Lead
    Jan 2025 - Present
    Mercedes-Benz · 1 yr 10 mo · Full-time · Kraków, Poland
    • Launched 15 campaigns, 4 of them in new markets.
    • Hired and trained a content team of 12.
    • Built a library of 171 articles that still drives sign-ups.
  2. Marketing Associate
    Oct 2022 - Jan 2025
    UniCredit · 2 yr 3 mo · Full-time · Kraków, Poland
    • Built a library of 604 articles that still drives sign-ups.
    • Grew organic traffic from 194k to 755k monthly visits.

Projects

Side project: a reading list app
2022

Built with editorial and analytics. 624 people used it last year.

References

No references yet.

Education

  1. Humboldt University of Berlin
    BA, Psychology
    2018 - 2021

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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