Martin Leon

Co-founder & CTO at Mosaic Ops · D2C food brands · supply chain, consumer brands

Mosaic Ops

Guadalajara, Mexico · CST (UTC-6)

4+ years experience

IESE

English, Spanish

Raising Hiring

Messaging unavailable

Overview

Founder of Mosaic Ops (D2C food brands). 5 years of building before that. Raised $37 million across 2 rounds. Grew the team to 108 people across 2 countries. I host a monthly meetup on D2C food brands.

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Travels often; replies within 48 hours

Skills

consumer brandsmarketingsupply chain

RaisingRaising capital

closes in 3 months

Pre-seed round open - cold-chain monitoring for manufacturers in Southeast Asia, 120 paying customers

Stage: Pre-seed
Raising: $3M
Instrument: Priced round
Committed so far: $286k from angels
Lead investor: Looking for a lead
Traction: 120 paying customers after 21 months
Use of funds: Go-to-market in two new countries

120 paying customers after 21 months. Looking for investors who know insurance and can help with expansion into the UK.

Guadalajara, Mexicosupply chainmarketingconsumer brands

Open

HiringHiring for a role

closes in 3 months

Looking for product designers to join Mosaic Ops early - D2C food brands

Role: Product designer
Level: Senior
Type: Full-time
Work mode: Hybrid
Compensation: $129k-$166k + equity
Team: Founding team, 6 people
Start: Within two months
Must have: A portfolio of shipped product work Comfort working directly with engineers Good judgment about what not to build
Process: Intro call, technical deep dive, team chat

Comp R$20k-R$46k a month. Four conversations, no take-home. Message me with one thing you shipped that you're proud of.

Guadalajara, Mexico · remote OKmarketingconsumer brandssupply chain

Open

Experience

Co-founder & CTO
May 2022 - Present
Mosaic Ops · 4 yr 5 mo · Full-time · Guadalajara, Mexico
- Grew the team to 21 people across 4 countries.
- Took Mosaic Ops from zero to $8 million ARR.
- Signed 103 paying customers, 7 of them enterprises.

Projects

Write-up: D2C food brands in practice

2025

A long-form guide to D2C food brands for people starting out.

Open-source marketing toolkit

2022

A small library for D2C food brands that 584 developers star on GitHub.

References

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Education

IESE
MBA, Business Administration
2021 - 2023
Universidad de los Andes
Ingeniería, Computer Science
2016 - 2020

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