Nabila Balqis Ibrahim

S

Senior Engineering Manager, Coupang - C · ARM Cortex-M · Bluetooth LE

Coupang
Kuala Lumpur, Malaysia · MYT (UTC+8)
14+ years experience
Monash University
English, Malay
Messaging unavailable

Overview

I lead embedded systems at Coupang in Kuala Lumpur. Moved 90% of firmware traffic off a legacy monolith without a customer-facing incident. Before that: Canva and Hyundai Motor. Most at home with ARM Cortex-M and C. Kannada theatre fan.

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  • Offshore staffing offers
  • Crypto token projects

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Skills
SASThardware bring-upBluetooth LEARM Cortex-MC

Experience

  1. Senior Engineering Manager
    Jul 2023 - Present
    Coupang · 3 yr 3 mo · Contract · Kuala Lumpur, Malaysia
    • Mentored 7 engineers through their first promotion.
    • Grew the firmware team from 4 to 16 engineers.
    • Shipped 15 launches on the firmware team without a rollback.
  2. Embedded Engineer
    Nov 2021 - Jul 2023
    Canva · 1 yr 8 mo · Full-time · Kuala Lumpur, Malaysia
    • Shipped 22 launches on the firmware team without a rollback.
  3. Engineering Manager
    Oct 2018 - Nov 2021
    Hyundai Motor · 3 yr 1 mo · Full-time · Kuala Lumpur, Malaysia
    • Built the experimentation framework 13 product teams use to ship changes safely.
    • Moved 88% of firmware traffic off a legacy monolith without a customer-facing incident.
  4. Senior Embedded Engineer
    Jan 2017 - Oct 2018
    Mastercard · 1 yr 9 mo · Full-time · Kuala Lumpur, Malaysia
    • Wrote the ARM Cortex-M service that now handles 3 million requests a day.
    • Moved 62% of firmware traffic off a legacy monolith without a customer-facing incident.
  5. Embedded Engineer
    Mar 2013 - Jan 2017
    HSBC · 3 yr 10 mo · Full-time · Kuala Lumpur, Malaysia
    • Wrote the hardware bring-up service that now handles 31 million requests a day.

References

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Education

  1. Monash University
    BCom, Computer Engineering
    2007 - 2011

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