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Overview
I've spent 10 years on content and SEO - first at Kotak Mahindra Bank, now at KPMG. Rebuilt the content reporting so every rupee and dollar of spend is traceable.
Good reasons to reach out
- Second opinions on content strategy decisions
Please don't message about
- Offshore staffing offers
- Guest post swaps
- Courses and coaching offers
Skills
copywritinganalyticseditorialcontent strategy
Experience
- Content Marketing LeadMay 2024 - PresentKPMG · 2 yr 6 mo · Full-time · Chennai, India
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Hired and trained a content team of 4.
- Marketing AssociateJul 2020 - May 2024Parkway Software · 3 yr 10 mo · Full-time · Chennai, India
- Built a library of 463 articles that still drives sign-ups.
- Grew organic traffic from 41k to 749k monthly visits.
- Marketing AssociateJun 2018 - Jul 2020Paytm · 2 yr 1 mo · Contract · Chennai, India
- Grew organic traffic from 92k to 444k monthly visits.
- Marketing AssociateOct 2016 - Jun 2018Kotak Mahindra Bank · 1 yr 8 mo · Full-time · Chennai, India
- Launched 10 campaigns, 6 of them in new markets.
- Grew organic traffic from 120k to 784k monthly visits.
References
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Education
- IIT Bombay IDCM.Des, Economics2020 - 2022
- NIT SurathkalB.Tech, Economics2012 - 2016
Details
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