Paula Ferreyra

S

Growth Marketing Manager · Lifecycle marketing · email

Clip
Santiago, Chile · CLT (UTC-4)
4+ years experience
ITAM
English, Spanish
Messaging unavailable

Overview

Currently at Clip, where I work on lifecycle marketing. Launched 20 campaigns, 2 of them in new markets. Previously at Deloitte. Most at home with Braze and email. Amateur photographer; mostly street and food.

Good reasons to reach out
  • Collaborators for my side project
  • Working sessions on email
Please don't message about
  • SEO and link-building offers
  • Crypto token projects

Replies on weekday evenings

Skills
segmentationCRMBrazeemailretention
CollaboratingLooking to collaborate
closes in 3 months

Building a free course on segmentation for students - need co-instructors

Project
A free course on segmentation for students - need co-instructors
Skills needed
CRM, Braze
Time commitment
A few hours a week
Outcome
Published guide

Weekends only. Async-first.

Santiago, Chilecrmsegmentationemail

Experience

  1. Growth Marketing Manager
    Nov 2024 - Present
    Clip · 1 yr 11 mo · Full-time · Santiago, Chile
    • Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable.
    • Launched 10 campaigns, 6 of them in new markets.
  2. Marketing Associate
    Jan 2023 - Nov 2024
    Deloitte · 1 yr 10 mo · Full-time · Santiago, Chile
    • Lifted 90-day retention 8 points with lifecycle programs.
    • Launched 10 campaigns, 5 of them in new markets.

References

No references yet.

Education

  1. ITAM
    Licenciatura, Marketing
    2017 - 2021

Details

Compensation expectations
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