Pedro Pau Sousa
SGrowth Marketing Manager at Société Générale · CAC/LTV, Google Ads
- Société Générale
- Madrid, Spain · CET (UTC+1)
- 4+ years experience
- École Polytechnique
- English, Spanish
Messaging unavailable
Overview
Currently at Société Générale, where I work on performance marketing. Ran 274 creative tests a year across paid social. Most at home with Google Ads and creative testing.
Good reasons to reach out
- Questions about performance marketing
- Working sessions on CAC/LTV
Please don't message about
- Guest post swaps
- SEO and link-building offers
Replies between meetings, usually same day
Skills
attributionCAC/LTVpaid socialGoogle Adscreative testing
Experience
- Growth Marketing ManagerMay 2025 - PresentSociété Générale · 1 yr 5 mo · Full-time · Madrid, Spain
- Ran 889 creative tests a year across paid social.
- Hired and trained a acquisition team of 9.
- Marketing AssociateAug 2023 - May 2025Philips · 1 yr 9 mo · Full-time · Madrid, Spain
- Cut blended CAC by 26% while doubling spend.
- Marketing AssociateOct 2022 - Aug 2023IKEA · 10 mo · Full-time · Madrid, Spain
- Ran 246 creative tests a year across paid social.
- Cut blended CAC by 41% while doubling spend.
References
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Education
- École PolytechniqueIngénieur, Business Administration2018 - 2022
Details
Compensation expectations
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Direct contact details
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