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Prachi Ruchi Jha

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Co-founder & COO at Ember Works | ex-Mahindra Group

Works at
Ember Works
Location
Pune, India · IST (UTC+5:30)
Experience
14+ years experience
Education
IIM Ahmedabad
Languages
English, Hindi, Marathi

Overview

Building Ember Works in Pune - D2C food brands. Previously built and sold a small D2C food brands company. Open-source contributor on weekends.

Good reasons to reach out
  • Early customers and design partners
Please don't message about
  • Paid accelerator offers
  • Fundraising consultants

Replies within two days

Skills
marketingconsumer brandssupply chain

Experience

  1. Co-founder & COO
    Jul 2023 - Present
    Ember Works · 3 yr 4 mo · Full-time · Pune, India
    • Previously built and sold a small D2C food brands company.
    • Took Ember Works from zero to $2 million ARR.
    • Raised $34 million across 3 rounds.
  2. Sales Development Representative
    Jan 2022 - Jul 2023
    Mahindra Group · 1 yr 6 mo · Full-time · Pune, India
    • Signed 19 channel partners that now source 39% of pipeline.
  3. Enterprise Account Executive
    Sep 2018 - Jan 2022
    ICICI Bank · 3 yr 4 mo · Full-time · Pune, India
    • Signed 14 channel partners that now source 24% of pipeline.
    • Opened 5 new logos over $3 million ACV in the region.
  4. Sales Manager
    Jan 2016 - Jul 2018
    Asian Paints · 2 yr 6 mo · Full-time · Pune, India
    • Signed 8 channel partners that now source 38% of pipeline.
    • Opened 4 new logos over $5 million ACV in the region.
  5. Account Executive
    Jun 2012 - Oct 2015
    Adobe · 3 yr 4 mo · Full-time · Pune, India
    • Closed 162% of quota two years running.
    • Opened 9 new logos over $4 million ACV in the region.

Projects

Open-source consumer brands toolkit
2026

A small library for D2C food brands that 84 developers star on GitHub.

Conference talk: lessons from company
2024

What went wrong and what worked while scaling D2C food brands.

References

No references yet.

Education

  1. IIM Ahmedabad
    MBA, Business Administration
    2010 - 2012
  2. BITS Pilani
    B.E., Economics
    2006 - 2010

Details

Compensation expectations
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