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Overview
Content Marketing Lead at Lakemont Solutions, focused on content and SEO. Grew organic traffic from 173k to 478k monthly visits. Hired and trained a content team of 11. Before that: Airtel and Bajaj Finserv. Most at home with editorial and analytics. Kannada theatre fan.
Good reasons to reach out
- Speaking or podcast invitations
- Second opinions on content strategy decisions
- Working sessions on editorial
Please don't message about
- Offshore staffing offers
- Unpaid work or spec projects
- Agency or outsourcing pitches
Replies between meetings, usually same day
Skills
analyticscopywritingcontent strategyeditorial
Experience
- Content Marketing LeadSep 2023 - PresentLakemont Solutions · 3 yr 2 mo · Contract · Gurugram, India
- Grew organic traffic from 177k to 427k monthly visits.
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Built a library of 419 articles that still drives sign-ups.
- Growth Marketing ManagerJan 2020 - Sep 2023Airtel · 3 yr 8 mo · Full-time · Gurugram, India
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Grew organic traffic from 103k to 1159k monthly visits.
- Marketing AssociateJun 2017 - Sep 2019Bajaj Finserv · 2 yr 3 mo · Full-time · Gurugram, India
- Launched 19 campaigns, 2 of them in new markets.
Projects
Open-source copywriting toolkit
2022A small library for content and SEO that 490 developers star on GitHub.
References
No references yet.
Education
- IIT Bombay IDCM.Des, Marketing2018 - 2020
- IIT MadrasB.Tech, Marketing2013 - 2017
Details
Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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