Sari Ismail

S

Senior Product Designer at Everline Group · design systems, component libraries

Everline Group
Jakarta, Indonesia · WIB (UTC+7)
9+ years experience
Melbourne Business School
English, Bahasa Indonesia, Hindi
Collaborating
Messaging unavailable

Overview

I've spent 9 years on design systems - first at Recruit Holdings, now at Everline Group. Built a component library 41 engineers ship with every day. Before that: SEEK and Mastercard. Board games, hiking, and terrible puns.

Good reasons to reach out
  • Collaborators for my side project
  • Questions about design systems
Please don't message about
  • Offshore staffing offers
  • Courses and coaching offers

Usually replies within a day

Skills
Figmatokenscomponent librariesdesign systemsaccessibility
CollaboratingLooking to collaborate
closes in 3 months

Side project in public sector tech: need a data person to build with

Project
Public sector tech: need a data person to build with
Skills needed
Writing, Frontend
Time commitment
A few hours a week
Outcome
Conference talk

A few hours a week. Async-first.

Jakarta, Indonesiatokenscomponent librariesaccessibility
Open

Experience

  1. Senior Product Designer
    Aug 2025 - Present
    Everline Group · 1 yr 2 mo · Full-time · Jakarta, Indonesia
    • Cut support tickets about design systems by 23% with clearer copy and states.
    • Shipped the design systems redesign that lifted task completion 38%.
    • Ran 115 usability sessions and turned them into a research repository.
  2. UX Researcher
    Apr 2024 - Aug 2025
    SEEK · 1 yr 4 mo · Full-time · Jakarta, Indonesia
    • Brought the design systems flows to WCAG 2.2 AA.
  3. Product Designer
    Jun 2022 - Apr 2024
    Mastercard · 1 yr 10 mo · Full-time · Jakarta, Indonesia
    • Built a component library 85 engineers ship with every day.
    • Brought the design systems flows to WCAG 2.2 AA.
  4. UX Researcher
    Jun 2019 - Jun 2022
    Stripe · 3 yr · Full-time · Jakarta, Indonesia
    • Shipped the design systems redesign that lifted task completion 26%.
  5. UX Researcher
    Oct 2017 - Jun 2019
    Recruit Holdings · 1 yr 8 mo · Full-time · Jakarta, Indonesia
    • Cut support tickets about design systems by 49% with clearer copy and states.

Projects

Side project: a habit tracker
2026

Built with design systems and Figma. 1570 people used it last year.

Open-source design systems toolkit
2022

A small library for design systems that 352 developers star on GitHub.

References

No references yet.

Education

  1. Melbourne Business School
    MBA, Business Administration
    2018 - 2020
  2. Singapore Management University
    BBM, Human-Computer Interaction
    2013 - 2017

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