Seojun Lim
SDirector of Design at Woolworths Group · B2B dashboards · data visualisation, information architecture
- Woolworths Group
- Seoul, South Korea · KST (UTC+9)
- 11+ years experience
- Ateneo de Manila University
- English, Korean
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Overview
Based in Seoul. I lead B2B dashboards at Woolworths Group. Ran 97 usability sessions and turned them into a research repository. Cut support tickets about enterprise by 33% with clearer copy and states. Before that: ByteDance and PropertyGuru. Board member at a local non-profit.
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Skills
information architectureFigmadata visualisation
Experience
- Director of DesignMar 2025 - PresentWoolworths Group · 1 yr 7 mo · Full-time · Seoul, South Korea
- Brought the enterprise flows to WCAG 2.2 AA.
- Built a component library 25 engineers ship with every day.
- UX ResearcherDec 2023 - Mar 2025ByteDance · 1 yr 3 mo · Full-time · Seoul, South Korea
- Ran 111 usability sessions and turned them into a research repository.
- Cut support tickets about enterprise by 38% with clearer copy and states.
- UX ResearcherMar 2021 - Dec 2023PropertyGuru · 2 yr 9 mo · Full-time · Seoul, South Korea
- Cut support tickets about enterprise by 37% with clearer copy and states.
- Built a component library 60 engineers ship with every day.
- Product DesignerSep 2017 - Mar 2021Traveloka · 3 yr 6 mo · Full-time · Seoul, South Korea
- Cut support tickets about enterprise by 29% with clearer copy and states.
- Brought the enterprise flows to WCAG 2.2 AA.
- Senior Product DesignerJul 2015 - Sep 2017ByteDance · 2 yr 2 mo · Full-time · Seoul, South Korea
- Cut support tickets about enterprise by 47% with clearer copy and states.
- Shipped the enterprise redesign that lifted task completion 12%.
Projects
Conference talk: lessons from enterprise
2024What went wrong and what worked while scaling B2B dashboards.
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Education
- Ateneo de Manila UniversityBS, Psychology1999 - 2003
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