Matilda Mere Kelly
SProduct Manager at Woolworths Group · Onboarding and activation
- Woolworths Group
- Auckland, New Zealand · NZST (UTC+12)
- 5+ years experience
- INSEAD Singapore
- English
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Overview
6 years in product management, the last 1 at Woolworths Group, where I work on the growth team. Took growth activation from 25% to 39% in three quarters. Killed 3 features nobody used and shipped the 4 that customers asked for. Before that: Google and Carousell. Most at home with experimentation and growth.
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Skills
experimentationgrowthSQLuser researchlifecycle
Experience
- Product ManagerMar 2026 - PresentWoolworths Group · 7 mo · Full-time · Auckland, New Zealand
- Ran 66 customer interviews before writing the first spec.
- Killed 3 features nobody used and shipped the 2 that customers asked for.
- Grew growth revenue from $5 million to $59 million ARR.
- Associate Product ManagerDec 2023 - Mar 2026Google · 2 yr 3 mo · Full-time · Auckland, New Zealand
- Took growth activation from 27% to 43% in three quarters.
- Killed 8 features nobody used and shipped the 2 that customers asked for.
- Associate Product ManagerMay 2021 - Dec 2023Carousell · 2 yr 7 mo · Full-time · Auckland, New Zealand
- Took growth activation from 33% to 51% in three quarters.
- Launched the growth product in 3 markets.
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Education
- INSEAD SingaporeMBA, Business Administration2021 - 2023
- Australian National UniversityBSc, Computer Science2016 - 2020
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