Vaibhav Gupta

Marketing Director at Zoho · Product marketing · pricing, launches

Zoho

Hyderabad, India · IST (UTC+5:30)

12+ years experience

IIT Hyderabad

English, Hindi, Telugu

Co-founder Advising

Messaging unavailable

Overview

I've spent 19 years on product marketing - first at Tata Motors, now at Zoho. Launched 7 campaigns, 2 of them in new markets. Before that: Swiggy and Tata Motors. Trail runner and occasional climber.

Good reasons to reach out

People who want to build this with me
Advice on product marketing
Speaking or podcast invitations
Working sessions on pricing

Please don't message about

Paid follower schemes
Guest post swaps
Unpaid work or spec projects

Skills

sales enablementcompetitive intelligencelaunchespricingdemand generation

Co-founderLooking for a co-founder

closes in 3 months

Need a go-to-market co-founder: localisation in Europe

The idea: Localisation in Europe
Stage: Early revenue
I bring: 13 years in product marketing
Looking for: Product-minded engineer
Commitment: Full-time now
Location: Hyderabad or remote

I bring 19 years of product marketing (currently Zoho). Ideally you've built ML systems in production. Incorporated, self-funded so far.

Hyderabad, Indialaunchessales enablementpricing

Open

AdvisingOpen to advising

closes in 3 months

Happy to advise first-time founders on product marketing

Topics: product marketing, sales enablement, pricing
Format: Async reviews
Terms: Open to discuss
Capacity: One call a month
Best for: Teams scaling past 50 people

19 years of product marketing. Small equity or paid hours - flexible.

Hyderabad, Indiacompetitive intelligencesales enablementpricing

Open

Experience

Marketing Director
Nov 2024 - Present
Zoho · 1 yr 11 mo · Full-time · Hyderabad, India
- Hired and trained a product marketing team of 5.
- Launched 6 campaigns, 3 of them in new markets.
- Rebuilt the product marketing reporting so every rupee and dollar of spend is traceable.
Marketing Associate
Apr 2022 - Nov 2024
Swiggy · 2 yr 7 mo · Full-time · Hyderabad, India
- Launched 16 campaigns, 3 of them in new markets.
Product Marketing Manager
Apr 2019 - Dec 2021
Tata Motors · 2 yr 8 mo · Full-time · Hyderabad, India
- Ran 52 customer interviews before writing the first spec.
Senior Brand Manager
Nov 2016 - Apr 2019
PwC · 2 yr 5 mo · Full-time · Hyderabad, India
- Launched 17 campaigns, 2 of them in new markets.
- Rebuilt the product marketing reporting so every rupee and dollar of spend is traceable.
Growth Marketing Manager
Aug 2014 - Nov 2016
Tata Motors · 2 yr 3 mo · Full-time · Hyderabad, India
- Rebuilt the product marketing reporting so every rupee and dollar of spend is traceable.

References

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Education

IIT Hyderabad
B.Tech, Journalism
2002 - 2006

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