Wilson Chen Zhu

S

Product Marketing Manager, Grab - sales enablement · pricing · positioning

Grab
Shenzhen, China · CST (UTC+8)
7+ years experience
Melbourne Business School
English, Mandarin
Messaging unavailable

Overview

Currently at Grab, where I work on product marketing. Launched 18 campaigns, 2 of them in new markets. Most at home with pricing and content strategy. Yoga every morning.

Good reasons to reach out
  • Roles in payments
  • Working sessions on pricing
  • Questions about payments
  • Thoughtful intros to people in my field
Please don't message about
  • Offshore staffing offers
  • Sales demos
  • Generic networking requests

Best reached early in the week

Skills
content strategysales enablementpositioningpricing
Open to workLooking for a role
closes in 3 months

Lead Product Marketing Manager roles in gaming - Shenzhen or remote

Target roles
Lead Product Marketing Manager
Level
Senior
Industries
Logistics, Climate tech
Work mode
Remote
Available
From next quarter
Work authorization
Authorized to work in China
What I'm looking for
Hands-on work on content strategy with room to mentor.
Not interested in
Contract-only roles

7 years in product marketing. Strongest at pricing and positioning. Open to the right conversation.

Shenzhen, Chinacontent strategysales enablementpositioning

Experience

  1. Product Marketing Manager
    Dec 2023 - Present
    Grab · 2 yr 10 mo · Full-time · Shenzhen, China
    • Launched the payments product in 5 markets.
    • Took payments activation from 18% to 57% in three quarters.
  2. Marketing Associate
    Mar 2021 - Aug 2023
    Afterpay · 2 yr 5 mo · Full-time · Shenzhen, China
    • Launched 15 campaigns, 6 of them in new markets.
  3. Marketing Associate
    Oct 2019 - Mar 2021
    Bank Central Asia · 1 yr 5 mo · Full-time · Shenzhen, China
    • Launched 4 campaigns, 2 of them in new markets.

Projects

Write-up: payments in practice
2025

A long-form guide to payments for people starting out.

Payments benchmark
2025

Reproducible benchmarks comparing content strategy and sales enablement on real workloads.

References

No references yet.

Education

  1. Melbourne Business School
    MBA, Business Administration
    2020 - 2022
  2. Chulalongkorn University
    BEng, Communications
    2015 - 2019

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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