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Andrew Cook

Sample profile

Content Marketing Lead at IBM · Content and SEO · editorial, content strategy

Works at
IBM
Location
Seattle, WA · PT (UTC-8)
Experience
7+ years experience
Education
Princeton University
Languages
English
Open to work
Message Connect

Overview

I work on content and SEO at IBM in Seattle. Built a library of 522 articles that still drives sign-ups. Hired and trained a content team of 10. Before that: Target and JPMorgan Chase. Most at home with analytics and editorial. Learning woodworking.

Good reasons to reach out
  • Roles in content and SEO
  • Second opinions on copywriting decisions
  • Speaking or podcast invitations
Please don't message about
  • Offshore staffing offers
  • Guest post swaps

Travels often; replies within 48 hours

Skills
content strategyeditorialanalyticscopywriting
Open to workLooking for a role
closes in 3 months

Open to Content Marketing Lead roles at pre-seed edtech companies

Target roles
Content Marketing Lead
Level
Senior
Industries
Consumer apps, Developer tools
Work mode
Remote
Available
30 days notice
Work authorization
Authorized to work in the WA
What I'm looking for
Early-stage company (seed) where content and SEO is core to the product.
Not interested in
Agencies and outsourcing firms

7 years in content and SEO. Strongest at content strategy and analytics. Can start in about six weeks.

Seattle, WAanalyticscontent strategycopywriting
Open

Experience

  1. Content Marketing Lead
    Aug 2023 - Present
    IBM · 3 yr 3 mo · Full-time · Seattle, WA
    • Hired and trained a content team of 8.
    • Grew organic traffic from 44k to 1771k monthly visits.
  2. Marketing Associate
    May 2022 - Aug 2023
    Target · 1 yr 3 mo · Contract · Seattle, WA
    • Launched 7 campaigns, 4 of them in new markets.
  3. Marketing Associate
    Apr 2020 - May 2022
    JPMorgan Chase · 2 yr 1 mo · Full-time · Seattle, WA
    • Launched 12 campaigns, 3 of them in new markets.

Projects

Conference talk: lessons from content
2026

What went wrong and what worked while scaling content and SEO.

Side project: a commute planner
2022

Built with content strategy and copywriting. 2289 people used it last year.

References

No references yet.

Education

  1. Princeton University
    AB, Communications
    2015 - 2019

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
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