Charlotte Thomas
SSenior Brand Manager at Vellum Grid | ex-Doctolib
- Vellum Grid
- Paris, France · CET (UTC+1)
- 10+ years experience
- University of Copenhagen
- English, French
Messaging unavailable
Overview
I've spent 10 years on brand - first at Wise, now at Vellum Grid. Hired and trained a brand team of 3. Rebuilt the brand reporting so every rupee and dollar of spend is traceable. Before that: Doctolib and Just Eat Takeaway. Most at home with brand strategy and storytelling. I coach a junior basketball team.
Good reasons to reach out
- Questions about brand
- Second opinions on storytelling decisions
- Speaking or podcast invitations
Please don't message about
- Agency or outsourcing pitches
- Offshore staffing offers
- Guest post swaps
Replies on weekends
Skills
sales enablementconsumer insightagency managementstorytellingcampaignsbrand strategy
Experience
- Senior Brand ManagerDec 2024 - PresentVellum Grid · 1 yr 10 mo · Contract · Paris, France
- Hired and trained a brand team of 4.
- Launched 16 campaigns, 3 of them in new markets.
- Product Marketing ManagerApr 2022 - Dec 2024Doctolib · 2 yr 8 mo · Full-time · Paris, France
- Killed 5 features nobody used and shipped the 4 that customers asked for.
- Ran 76 customer interviews before writing the first spec.
- Marketing AssociateFeb 2021 - Apr 2022Just Eat Takeaway · 1 yr 2 mo · Full-time · Paris, France
- Launched 20 campaigns, 5 of them in new markets.
- Marketing AssociateApr 2017 - Feb 2021Wise · 3 yr 10 mo · Full-time · Paris, France
- Launched 6 campaigns, 5 of them in new markets.
Projects
Conference talk: lessons from brand
2024What went wrong and what worked while scaling brand.
Brand benchmark
2024Reproducible benchmarks comparing agency management and storytelling on real workloads.
References
No references yet.
Education
- University of CopenhagenMSc, Communications2019 - 2021
- Bocconi UniversityBSc, Communications2012 - 2015
Details
Compensation expectations
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