Chiamaka Afolabi

S

Senior Product Designer at Twiga Foods | ex-Meta

Twiga Foods
Lagos, Nigeria · WAT (UTC+1)
8+ years experience
University of Cape Town
English, Yoruba
Messaging unavailable

Overview

I work on brand and marketing design at Twiga Foods in Lagos. Ran 123 usability sessions and turned them into a research repository. Brought the brand flows to WCAG 2.2 AA. Outside work: long runs and longer podcasts.

Good reasons to reach out
  • Collaborators for my side project
  • Questions about brand and marketing design
  • Working sessions on brand design
  • Second opinions on typography decisions
Please don't message about
  • Logo contests
  • Courses and coaching offers
  • Agency or outsourcing pitches

Replies within two days

Skills
web designbrand designillustrationtypography
CollaboratingLooking to collaborate
closes in 3 months

Building a free course on web design for students - need co-instructors

Project
A free course on web design for students - need co-instructors
Skills needed
typography, Data
Time commitment
Part-time
Outcome
Published guide

A few hours a week. Async-first.

Lagos, Nigeriaillustrationbrand designtypography

Experience

  1. Senior Product Designer
    Jan 2025 - Present
    Twiga Foods · 1 yr 9 mo · Full-time · Lagos, Nigeria
    • Cut support tickets about brand by 40% with clearer copy and states.
    • Ran 100 usability sessions and turned them into a research repository.
    • Shipped the brand redesign that lifted task completion 33%.
  2. UX Researcher
    Nov 2022 - Jan 2025
    Meta · 2 yr 2 mo · Full-time · Lagos, Nigeria
    • Cut support tickets about brand by 52% with clearer copy and states.
    • Ran 63 usability sessions and turned them into a research repository.
  3. Product Designer
    Mar 2020 - Nov 2022
    GTBank · 2 yr 8 mo · Full-time · Lagos, Nigeria
    • Brought the brand flows to WCAG 2.2 AA.
  4. UX Researcher
    Jun 2018 - Nov 2019
    Meta · 1 yr 5 mo · Full-time · Lagos, Nigeria
    • Ran 58 usability sessions and turned them into a research repository.
    • Brought the brand flows to WCAG 2.2 AA.

Projects

Brand and marketing design benchmark
2023

Reproducible benchmarks comparing typography and brand design on real workloads.

Side project: a habit tracker
2022

Built with web design and typography. 4085 people used it last year.

References

No references yet.

Education

  1. University of Cape Town
    BSc, Architecture
    2013 - 2017

Details

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