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Chris Lewis

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Director of Design at Woolworths Group · jobs to be done, interviews

Works at
Woolworths Group
Location
Singapore · SGT (UTC+8)
Experience
11+ years experience
Education
University of Auckland
Languages
English, Mandarin
Co-founder
Message Connect

Overview

I lead user research at Woolworths Group in Singapore. Built a component library 31 engineers ship with every day. Ran 47 usability sessions and turned them into a research repository. Before that: Huawei and Maybank. Most at home with interviews and usability testing.

Good reasons to reach out
  • People who want to build this with me
  • Thoughtful intros to people in my field
Please don't message about
  • Offshore staffing offers
  • Unpaid design tests
Skills
usability testinginterviewsuser researchsynthesisjobs to be done
Co-founderLooking for a co-founder
closes in 3 months

Looking for an ML-focused co-founder for price monitoring for property managers

The idea
Looking for an ML-focused co-founder for price monitoring for property managers
Stage
Prototype
I bring
7 years in user research
Looking for
Product-minded engineer
Commitment
Full-time now
Location
Singapore or remote

I bring 16 years of user research (currently Woolworths Group). Ideally you've sold to enterprises. Have a working prototype and design partners.

Singaporejobs to be doneuser researchinterviews
Open

Experience

  1. Director of Design
    Mar 2026 - Present
    Woolworths Group · 8 mo · Full-time · Singapore
    • Shipped the research redesign that lifted task completion 34%.
    • Brought the research flows to WCAG 2.2 AA.
  2. UX Researcher
    Jan 2023 - Mar 2026
    Huawei · 3 yr 2 mo · Full-time · Singapore
    • Cut support tickets about research by 44% with clearer copy and states.
  3. Product Designer
    Feb 2021 - Jan 2023
    Maybank · 1 yr 11 mo · Full-time · Singapore
    • Cut support tickets about research by 41% with clearer copy and states.
    • Shipped the research redesign that lifted task completion 20%.
  4. Design Manager
    Aug 2018 - Nov 2020
    Woolworths Group · 2 yr 3 mo · Full-time · Singapore
    • Built a component library 29 engineers ship with every day.
    • Shipped the research redesign that lifted task completion 23%.
  5. Product Designer
    Sep 2015 - Jul 2018
    Tokopedia · 2 yr 10 mo · Contract · Singapore
    • Shipped the research redesign that lifted task completion 19%.
    • Brought the research flows to WCAG 2.2 AA.

Projects

Side project: a reading list app
2023

Built with user research and jobs to be done. 317 people used it last year.

References

No references yet.

Education

  1. University of Auckland
    BSc, Psychology
    2006 - 2010

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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