Esteban Molina

S

Founder at Kite Commerce · D2C food brands · supply chain, marketing

Kite Commerce
Lima, Peru · PET (UTC-5)
12+ years experience
IESE
English, Spanish
Messaging unavailable

Overview

I started Kite Commerce to fix D2C food brands for teams who were tired of the workarounds. Previously built and sold a small D2C food brands company. Before that: Mercado Libre and Microsoft. Most at home with marketing and supply chain. I mentor students through university programmes.

Good reasons to reach out
  • Thoughtful intros to people in my field
  • Questions about D2C food brands
Please don't message about
  • Offshore staffing offers
  • Paid accelerator offers
  • Agency or outsourcing pitches
Skills
marketingsupply chainconsumer brands

Experience

  1. Founder
    Jul 2025 - Present
    Kite Commerce · 1 yr 3 mo · Full-time · Lima, Peru
    • Grew the team to 58 people across 5 countries.
    • Previously built and sold a small D2C food brands company.
    • Took Kite Commerce from zero to $11 million ARR.
  2. Business Analyst
    Mar 2023 - Jul 2025
    Mercado Libre · 2 yr 4 mo · Full-time · Lima, Peru
    • Brought on-call pages for growth down from 25 a week to 1.
    • Shipped a rewrite that took build times from 36 minutes to under 5.
  3. Business Analyst
    Aug 2020 - Mar 2023
    Microsoft · 2 yr 7 mo · Full-time · Lima, Peru
    • Reduced cloud spend on data platform by 31% in two quarters.
  4. Consultant
    Oct 2018 - Aug 2020
    Kavak · 1 yr 10 mo · Full-time · Lima, Peru
    • Led a cost programme that saved a client $72 million.
    • Ran commercial diligence on 16 deals.
  5. Associate Partner
    Apr 2015 - Oct 2018
    Cencosud · 3 yr 6 mo · Full-time · Lima, Peru
    • Built the experimentation framework 16 product teams use to ship changes safely.
    • Mentored 14 engineers through their first promotion.

References

No references yet.

Education

  1. IESE
    MBA, Business Administration
    2014 - 2016
  2. Universidad Nacional de Colombia
    Ingeniería, Business Administration
    2007 - 2011

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