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Ffion Gray

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Head of Data at Signal Care · Marketing analytics · R, Looker

Works at
Signal Care
Location
Manchester, UK · GMT (UTC+0)
Experience
15+ years experience
Education
University of Bristol
Languages
English

Overview

19 years in data science and analytics, the last 4 at Signal Care, where I lead the marketing science team. Built the marketing science models now used in 3 product decisions a quarter. Before that: Bloomberg and ASOS. Most at home with marketing mix modelling and R. Yoga every morning.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Thoughtful intros to people in my field
  • Working sessions on marketing mix modelling
Please don't message about
  • Courses and coaching offers
  • Data broker offers
  • SEO and link-building offers

Best reached early in the week

Skills
SQLincrementalitymarketing mix modellingattributionLookerR
HiringHiring for a role
closes in 3 months

Hiring a founding data scientist for the marketing science team - Manchester

Role
Founding data scientist
Level
Senior
Type
Full-time
Work mode
On-site
Compensation
$186k-$249k + equity
Team
Marketing science, 9 people
Start
This quarter
Must have
Campaigns you can show results for Strong writing Comfort with ambiguity
Process
3 conversations, no take-home

Comp £70k-£130k. Four conversations, no take-home. Message me with one thing you shipped that you're proud of.

Manchester, UKlookermarketing mix modellingattribution

Experience

  1. Head of Data
    Sep 2022 - Present
    Signal Care · 4 yr 2 mo · Full-time · Manchester, UK
    • Replaced 26 hand-built dashboards with one metrics layer people trust.
    • Built the marketing science models now used in 8 product decisions a quarter.
  2. Analytics Manager
    Sep 2020 - May 2022
    Bloomberg · 1 yr 8 mo · Full-time · Manchester, UK
    • Taught SQL to 199 non-analysts.
    • Replaced 120 hand-built dashboards with one metrics layer people trust.
  3. Senior Data Scientist
    Mar 2017 - Sep 2020
    ASOS · 3 yr 6 mo · Full-time · Manchester, UK
    • Wrote the metric definitions the leadership team reviews every week.
    • Taught SQL to 121 non-analysts.
  4. Data Analyst
    Mar 2014 - Mar 2017
    Microsoft · 3 yr · Full-time · Manchester, UK
    • Wrote the metric definitions the leadership team reviews every week.
    • Replaced 104 hand-built dashboards with one metrics layer people trust.
  5. Data Analyst
    Jun 2011 - Mar 2014
    Rolls-Royce · 2 yr 9 mo · Full-time · Manchester, UK
    • Replaced 99 hand-built dashboards with one metrics layer people trust.
    • Taught SQL to 147 non-analysts.

References

No references yet.

Education

  1. University of Bristol
    BSc, Statistics
    2003 - 2006

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
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