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Overview
7 years in marketing, the last 4 at BT Group, where I work on the content team. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Launched 12 campaigns, 3 of them in new markets. Before that: Wise and Monzo.
Good reasons to reach out
- Thoughtful intros to people in my field
- Working sessions on analytics
Please don't message about
- Guest post swaps
- Crypto token projects
- Unpaid work or spec projects
Prefers short, specific messages
Skills
copywritingeditorialcontent strategyanalyticscommunity building
Experience
- Content Marketing LeadSep 2022 - PresentBT Group · 4 yr 2 mo · Full-time · London, UK
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Grew organic traffic from 96k to 1820k monthly visits.
- Marketing AssociateApr 2021 - Sep 2022Wise · 1 yr 5 mo · Full-time · London, UK
- Built a library of 262 articles that still drives sign-ups.
- Launched 19 campaigns, 6 of them in new markets.
- Marketing AssociateJan 2020 - Apr 2021Monzo · 1 yr 3 mo · Full-time · London, UK
- Grew organic traffic from 147k to 654k monthly visits.
- Built a library of 377 articles that still drives sign-ups.
References
No references yet.
Education
- University of BristolBSc, Journalism2015 - 2018
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