Jack Robinson

Marketing Associate at HSBC · Lifecycle marketing · email, retention

HSBC

Edinburgh, UK · GMT (UTC+0)

1+ years experience

University College Dublin

English

Open to work

Messaging unavailable

Overview

Currently at HSBC, where I work on lifecycle marketing. Lifted 90-day retention 10 points with lifecycle programs. Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable. Most at home with segmentation and Braze. Learning Japanese, slowly.

Good reasons to reach out

Roles in lifecycle marketing
Working sessions on CRM
Second opinions on retention decisions

Please don't message about

Generic networking requests
Paid follower schemes
Unpaid work or spec projects

Replies on weekday evenings

Skills

emailBrazeretentionsegmentationCRM

Open to workLooking for a role

closes in 3 months

Next role: Marketing Associate in payments, Edinburgh or hybrid

Target roles: Marketing Associate
Level: Senior
Industries: Consumer apps, Climate tech
Work mode: Hybrid
Available: 30 days notice
Work authorization: Authorized to work in the UK
What I'm looking for: Scope to lead lifecycle marketing work, with a manager who gives direct feedback.
Not interested in: Agencies and outsourcing firms

1 years in lifecycle marketing. Strongest at retention and email. Serving notice now.

Edinburgh, UKretentionemailcrm

Open

Experience

Marketing Associate
Oct 2025 - Present
HSBC · 1 yr · Full-time · Edinburgh, UK
- Lifted 90-day retention 7 points with lifecycle programs.
- Launched 20 campaigns, 3 of them in new markets.

References

No references yet.

Education

University College Dublin
BSc, Economics
2021 - 2024

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