Jasmine Meyer

S

VP of Product, Anchor Pay - experimentation · growth · SQL

Anchor Pay
Atlanta, GA · ET (UTC-5)
11+ years experience
University of Washington
English
Messaging unavailable

Overview

27 years in product management, the last 1 at Anchor Pay, where I lead the growth team. Grew growth revenue from $8 million to $22 million ARR. Most at home with routing and experimentation. Yoga every morning.

Good reasons to reach out
  • Working sessions on experimentation
  • Questions about onboarding and activation
Please don't message about
  • Sales demos
  • Offshore staffing offers
  • Unpaid work or spec projects

Slower in the last week of each quarter

Skills
routinggrowthSQLexperimentation

Experience

  1. VP of Product
    Jul 2025 - Present
    Anchor Pay · 1 yr 3 mo · Full-time · Atlanta, GA
    • Took growth activation from 18% to 50% in three quarters.
    • Ran 148 customer interviews before writing the first spec.
    • Killed 5 features nobody used and shipped the 2 that customers asked for.
  2. Senior Product Manager
    Oct 2023 - Jun 2025
    IBM · 1 yr 8 mo · Full-time · Atlanta, GA
    • Took growth activation from 28% to 52% in three quarters.
    • Cut time-to-first-value for new growth customers from 12 days to 3.
  3. Associate Product Manager
    Sep 2021 - Aug 2023
    BlackRock · 1 yr 11 mo · Full-time · Atlanta, GA
    • Cut time-to-first-value for new growth customers from 16 days to 1.
  4. Principal Product Manager
    Oct 2018 - Sep 2021
    General Motors · 2 yr 11 mo · Full-time · Atlanta, GA
    • Led or co-led 13 investments, 6 of them now at Series B or later.
    • Sit on 4 boards.
  5. Senior Product Manager
    Feb 2016 - Oct 2018
    Kaiser Permanente · 2 yr 8 mo · Full-time · Atlanta, GA
    • Ran 176 customer interviews before writing the first spec.

References

No references yet.

Education

  1. University of Washington
    BS, Computer Science
    1995 - 1999

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