Jasmine Meyer
SVP of Product, Anchor Pay - experimentation · growth · SQL
- Anchor Pay
- Atlanta, GA · ET (UTC-5)
- 11+ years experience
- University of Washington
- English
Messaging unavailable
Overview
27 years in product management, the last 1 at Anchor Pay, where I lead the growth team. Grew growth revenue from $8 million to $22 million ARR. Most at home with routing and experimentation. Yoga every morning.
Good reasons to reach out
- Working sessions on experimentation
- Questions about onboarding and activation
Please don't message about
- Sales demos
- Offshore staffing offers
- Unpaid work or spec projects
Slower in the last week of each quarter
Skills
routinggrowthSQLexperimentation
Experience
- VP of ProductJul 2025 - PresentAnchor Pay · 1 yr 3 mo · Full-time · Atlanta, GA
- Took growth activation from 18% to 50% in three quarters.
- Ran 148 customer interviews before writing the first spec.
- Killed 5 features nobody used and shipped the 2 that customers asked for.
- Senior Product ManagerOct 2023 - Jun 2025IBM · 1 yr 8 mo · Full-time · Atlanta, GA
- Took growth activation from 28% to 52% in three quarters.
- Cut time-to-first-value for new growth customers from 12 days to 3.
- Associate Product ManagerSep 2021 - Aug 2023BlackRock · 1 yr 11 mo · Full-time · Atlanta, GA
- Cut time-to-first-value for new growth customers from 16 days to 1.
- Principal Product ManagerOct 2018 - Sep 2021General Motors · 2 yr 11 mo · Full-time · Atlanta, GA
- Led or co-led 13 investments, 6 of them now at Series B or later.
- Sit on 4 boards.
- Senior Product ManagerFeb 2016 - Oct 2018Kaiser Permanente · 2 yr 8 mo · Full-time · Atlanta, GA
- Ran 176 customer interviews before writing the first spec.
References
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Education
- University of WashingtonBS, Computer Science1995 - 1999
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