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Katrina Bautista

Sample profile

Content Marketing Lead at Gojek | ex-Singtel

Works at
Gojek
Location
Manila, Philippines · PHT (UTC+8)
Experience
6+ years experience
Education
University of Melbourne
Languages
English, Filipino
Advising
Message Connect

Overview

Based in Manila. I work on content and SEO at Gojek. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Before that: Singtel and Westpac. Most at home with competitive intelligence and content strategy.

Good reasons to reach out
  • Advice on content and SEO
  • Speaking or podcast invitations
Please don't message about
  • Unpaid work or spec projects
  • Courses and coaching offers
  • Paid follower schemes

Travels often; replies within 48 hours

Skills
editorialcompetitive intelligencecontent strategycopywritinganalytics
AdvisingOpen to advising
closes in 3 months

Office hours for B2B teams launching a product: content and SEO and competitive intelligence

Topics
content and SEO, copywriting, content strategy
Format
Async reviews
Terms
Paid
Capacity
One call a month
Best for
First-time founders

6 years of content and SEO. Small equity or paid hours - flexible.

Manila, Philippinescompetitive intelligencecontent strategyeditorial
Open

Experience

  1. Content Marketing Lead
    May 2025 - Present
    Gojek · 1 yr 6 mo · Full-time · Manila, Philippines
    • Grew organic traffic from 43k to 1140k monthly visits.
    • Launched 12 campaigns, 2 of them in new markets.
  2. Growth Marketing Manager
    Dec 2021 - May 2025
    Singtel · 3 yr 5 mo · Full-time · Manila, Philippines
    • Hired and trained a content team of 9.
    • Built a library of 752 articles that still drives sign-ups.
  3. Marketing Associate
    Jun 2020 - Aug 2021
    Westpac · 1 yr 2 mo · Full-time · Manila, Philippines
    • Grew organic traffic from 69k to 1338k monthly visits.

References

No references yet.

Education

  1. University of Melbourne
    BSc, Psychology
    2016 - 2020

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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