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Neethu Mani

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Senior Product Manager at Zoho · Onboarding and activation · user research, lifecycle

Works at
Zoho
Location
Kochi, India · IST (UTC+5:30)
Experience
6+ years experience
Education
IIM Ahmedabad
Languages
English, Hindi, Malayalam
Advising
Message Connect

Overview

Senior Product Manager at Zoho, focused on onboarding and activation. Launched the growth product in 12 markets. Most at home with lifecycle and user research. I tinker with 3D printers.

Good reasons to reach out
  • Advice on onboarding and activation
  • Working sessions on growth
Please don't message about
  • Courses and coaching offers
  • Crypto token projects
  • Generic networking requests

Replies between meetings, usually same day

Skills
growthexperimentationlifecycleSQLuser research
AdvisingOpen to advising
closes in 3 months

Open to advising seed teams on growth

Topics
onboarding and activation, lifecycle, user research
Format
Calls
Terms
Paid
Capacity
Two calls a month
Best for
First-time founders

6 years of onboarding and activation. Prefer specific questions over coffee chats.

Kochi, Indiaexperimentationlifecycleuser research
Open

Experience

  1. Senior Product Manager
    Jul 2023 - Present
    Zoho · 3 yr 4 mo · Full-time · Kochi, India
    • Ran 99 customer interviews before writing the first spec.
    • Took growth activation from 31% to 50% in three quarters.
    • Cut time-to-first-value for new growth customers from 16 days to 1.
  2. Associate Product Manager
    Apr 2022 - Jul 2023
    Infosys · 1 yr 3 mo · Full-time · Kochi, India
    • Took growth activation from 25% to 37% in three quarters.
  3. Associate Product Manager
    Sep 2020 - Feb 2022
    American Express · 1 yr 5 mo · Full-time · Kochi, India
    • Killed 4 features nobody used and shipped the 2 that customers asked for.
    • Launched the growth product in 9 markets.

Projects

Write-up: onboarding and activation in practice
2022

A long-form guide to onboarding and activation for people starting out.

References

No references yet.

Education

  1. IIM Ahmedabad
    MBA, Business Administration
    2020 - 2022
  2. University of Delhi
    B.Com, Economics
    2015 - 2019

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
Visible to connections

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