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Neha Pooja Iyer

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Content Marketing Lead, AT&T - copywriting · editorial · analytics

Works at
AT&T
Location
Boston, MA · ET (UTC-5)
Experience
7+ years experience
Education
Arizona State University
Languages
English

Overview

I work on content and SEO at AT&T in Boston. Grew organic traffic from 112k to 1480k monthly visits. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Most at home with analytics and copywriting. Travel slowly, usually by train.

Good reasons to reach out
  • Roles in content and SEO
  • Thoughtful intros to people in my field
  • Speaking or podcast invitations
  • Questions about content and SEO
Please don't message about
  • Courses and coaching offers
  • Offshore staffing offers
  • Agency or outsourcing pitches

Replies on weekends

Skills
analyticscontent strategycopywritingeditorialpositioning
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in healthtech, Boston or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
AI infrastructure, Healthtech
Work mode
Remote
Available
60 days notice
Work authorization
Authorized to work in the MA
What I'm looking for
Scope to lead content and SEO work, with a manager who gives direct feedback.
Not interested in
Night shifts

7 years in content and SEO. Strongest at analytics and editorial. Open to the right conversation.

Boston, MAeditorialanalyticspositioning

Experience

  1. Content Marketing Lead
    Dec 2025 - Present
    AT&T · 11 mo · Full-time · Boston, MA
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Hired and trained a content team of 7.
    • Launched 20 campaigns, 5 of them in new markets.
  2. Marketing Associate
    May 2022 - Sep 2025
    Salesforce · 3 yr 4 mo · Full-time · Boston, MA
    • Grew organic traffic from 80k to 548k monthly visits.
    • Built a library of 659 articles that still drives sign-ups.
  3. Marketing Associate
    Oct 2019 - May 2022
    PepsiCo · 2 yr 7 mo · Full-time · Boston, MA
    • Built a library of 892 articles that still drives sign-ups.

References

No references yet.

Education

  1. Arizona State University
    BS, Business Administration
    2015 - 2019

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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