Skip to content
Sample profile. This is an example profile that shows how Introworth works, not a real person. You can send a message to try the flow, but nobody reads or replies to it and you are never charged.

Ngozi Bello

Sample profile

Director of Design at Mastercard · User research · user research, synthesis

Works at
Mastercard
Location
Lagos, Nigeria · WAT (UTC+1)
Experience
11+ years experience
Education
GIBS
Languages
English, Yoruba

Overview

Based in Lagos. I lead user research at Mastercard. Ran 94 usability sessions and turned them into a research repository. Before that: KPMG and Equity Bank. Most at home with jobs to be done and user research. I tinker with 3D printers.

Good reasons to reach out
  • Second opinions on usability testing decisions
  • Working sessions on interviews
  • Speaking or podcast invitations
Please don't message about
  • Agency or outsourcing pitches
  • Generic networking requests
Skills
interviewsusability testingjobs to be doneuser researchsynthesis

Experience

  1. Director of Design
    May 2025 - Present
    Mastercard · 1 yr 6 mo · Full-time · Lagos, Nigeria
    • Cut support tickets about research by 55% with clearer copy and states.
    • Brought the research flows to WCAG 2.2 AA.
    • Shipped the research redesign that lifted task completion 21%.
  2. Senior Product Designer
    Jul 2021 - May 2025
    KPMG · 3 yr 10 mo · Contract · Lagos, Nigeria
    • Brought the research flows to WCAG 2.2 AA.
    • Built a component library 23 engineers ship with every day.
  3. Product Designer
    Feb 2020 - Jul 2021
    Equity Bank · 1 yr 5 mo · Full-time · Lagos, Nigeria
    • Built a component library 71 engineers ship with every day.
  4. UX Researcher
    Aug 2017 - Feb 2020
    Visa · 2 yr 6 mo · Full-time · Lagos, Nigeria
    • Ran 93 usability sessions and turned them into a research repository.
  5. UX Researcher
    Jun 2015 - Aug 2017
    Paystack · 2 yr 2 mo · Full-time · Lagos, Nigeria
    • Shipped the research redesign that lifted task completion 27%.
    • Brought the research flows to WCAG 2.2 AA.

Projects

Side project: a budgeting app
2026

Built with usability testing and synthesis. 3797 people used it last year.

Write-up: user research in practice
2022

A long-form guide to user research for people starting out.

References

No references yet.

Education

  1. GIBS
    MBA, Business Administration
    2008 - 2010
  2. Strathmore University
    BCom, Industrial Design
    2003 - 2007

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
Visible to connections