Paul Schmidt

Senior Brand Manager at Lighthouse Foods | ex-Allegro

Lighthouse Foods

Munich, Germany · CET (UTC+1)

6+ years experience

École Polytechnique

English, German

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Overview

Senior Brand Manager at Lighthouse Foods, focused on brand. Rebuilt the brand reporting so every rupee and dollar of spend is traceable. Before that: Allegro and UniCredit. I read too many books about cities.

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Skills

brand strategystorytellingcommunity buildingconsumer insightagency managementcampaigns

Experience

Senior Brand Manager
Jun 2025 - Present
Lighthouse Foods · 1 yr 4 mo · Full-time · Munich, Germany
- Launched 17 campaigns, 5 of them in new markets.
- Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
Growth Marketing Manager
Mar 2024 - Jun 2025
Allegro · 1 yr 3 mo · Full-time · Munich, Germany
- Launched 4 campaigns, 3 of them in new markets.
Marketing Associate
Mar 2021 - Mar 2024
UniCredit · 3 yr · Full-time · Munich, Germany
- Launched 18 campaigns, 6 of them in new markets.

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Education

École Polytechnique
Ingénieur, Marketing
2015 - 2019

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