Poornima Preethi Rajan

Co-founder & COO at Tidal Works · Consumer finance

Tidal Works

Hyderabad, India · IST (UTC+5:30)

12+ years experience

ISB Hyderabad

English, Hindi, Telugu

Co-founder

Messaging unavailable

Overview

I started Tidal Works to fix consumer finance for teams who were tired of the workarounds. Took Tidal Works from zero to $4 million ARR. Signed 34 paying customers, 10 of them enterprises. Before that: Adobe and Meesho. Most at home with lending and consumer fintech. I speak at conferences a couple of times a year.

Good reasons to reach out

People who want to build this with me
Working sessions on compliance
Questions about consumer finance
Early customers and design partners

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Crypto token projects
Paid accelerator offers

Skills

growthconsumer fintechlendingcompliance

Co-founderLooking for a co-founder

closes in 3 months

Looking for a design-minded co-founder for payroll for airlines

The idea: Payroll for airlines
Stage: Prototype
I bring: 5 years in consumer finance
Looking for: Commercial co-founder who has sold to enterprises
Commitment: Full-time now
Location: Hyderabad or remote

I bring 16 years of consumer finance (currently Tidal Works). Ideally you've built ML systems in production. Have a working prototype and design partners.

Hyderabad, India · remote OKcompliancelendingconsumer fintech

Open

Experience

Co-founder & COO
Aug 2022 - Present
Tidal Works · 4 yr 2 mo · Full-time · Hyderabad, India
- Raised $19 million across 3 rounds.
- Signed 291 paying customers, 17 of them enterprises.
Sales Manager
Aug 2019 - Aug 2022
Adobe · 3 yr · Full-time · Hyderabad, India
- Opened 10 new logos over $5 million ACV in the region.
Sales Manager
Apr 2018 - Aug 2019
Meesho · 1 yr 4 mo · Full-time · Hyderabad, India
- Built the public sector team from 4 to 33 reps.
Regional Sales Director
Sep 2016 - Apr 2018
ITC · 1 yr 7 mo · Full-time · Hyderabad, India
- Built the public sector team from 2 to 28 reps.
- Closed 187% of quota two years running.
Regional Sales Director
Jun 2014 - Jun 2016
American Express · 2 yr · Full-time · Hyderabad, India
- Built the public sector team from 5 to 34 reps.

Projects

Open-source compliance toolkit

2025

A small library for consumer finance that 132 developers star on GitHub.

References

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Education

ISB Hyderabad
MBA, Business Administration
2014 - 2016
IIT Delhi
B.Tech, Computer Science
2006 - 2010

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