Prabhjot Navneet Bajwa

Head of Data at Mosaic Analytics · Marketing analytics

Mosaic Analytics

Bengaluru, India · IST (UTC+5:30)

14+ years experience

IIT Kharagpur

English, Hindi, Kannada

Hiring

Messaging unavailable

Overview

I've spent 21 years on marketing analytics - first at Amazon, now at Mosaic Analytics. Wrote the metric definitions the leadership team reviews every week.

Good reasons to reach out

Candidates for the role I'm hiring for
Questions about marketing analytics
Thoughtful intros to people in my field
Second opinions on incrementality decisions

Please don't message about

Unpaid work or spec projects
Data broker offers
SEO and link-building offers

Prefers short, specific messages

Skills

Lookermarketing mix modellingincrementalityattributionSQL

HiringHiring for a role

closes in 3 months

8 analytics engineer roles open on the marketing science team in Bengaluru

Role: Analytics engineer
Level: Senior
Type: Full-time
Work mode: Remote within country
Compensation: ₹18-90 LPA
Team: Marketing science, 11 people
Start: This quarter
Must have: Campaigns you can show results for Strong writing Clear written communication
Process: Decision within 10 days

Comp ₹26-47 LPA. Four conversations, no take-home. Message me with one thing you shipped that you're proud of.

Bengaluru, Indiaattributionsqllooker

Open

Experience

Head of Data
Mar 2024 - Present
Mosaic Analytics · 2 yr 7 mo · Full-time · Bengaluru, India
- Taught SQL to 145 non-analysts.
- Built the marketing science models now used in 8 product decisions a quarter.
Senior Data Scientist
Jan 2022 - Mar 2024
PhonePe · 2 yr 2 mo · Contract · Bengaluru, India
- Wrote the metric definitions the leadership team reviews every week.
- Replaced 59 hand-built dashboards with one metrics layer people trust.
Analytics Manager
Sep 2018 - Jan 2022
Capgemini · 3 yr 4 mo · Full-time · Bengaluru, India
- Built the marketing science models now used in 3 product decisions a quarter.
- Taught SQL to 132 non-analysts.
Staff Data Scientist
May 2016 - Aug 2018
Zerodha · 2 yr 3 mo · Full-time · Bengaluru, India
- Built the marketing science models now used in 9 product decisions a quarter.
Analytics Manager
Aug 2012 - May 2016
Amazon · 3 yr 9 mo · Full-time · Bengaluru, India
- Built the marketing science models now used in 12 product decisions a quarter.
- Wrote the metric definitions the leadership team reviews every week.

Projects

Write-up: marketing analytics in practice

2024

A long-form guide to marketing analytics for people starting out.

References

No references yet.

Education

IIT Kharagpur
B.Tech, Operations Research
2001 - 2005

Details

Compensation expectations

What they are targeting for their next role.

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Direct contact details

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