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Pranali Kothari

Sample profile

Content Marketing Lead at Freshworks · editorial, analytics

Works at
Freshworks
Location
Mumbai, India · IST (UTC+5:30)
Experience
7+ years experience
Education
IIM Bangalore
Languages
English, Hindi, Marathi
Co-founder
Message Connect

Overview

7 years in marketing, the last 4 at Freshworks, where I work on the content team. Grew organic traffic from 141k to 505k monthly visits. Previously at Swiggy. Most at home with copywriting and content strategy.

Good reasons to reach out
  • People who want to build this with me
  • Thoughtful intros to people in my field
  • Working sessions on copywriting
  • Second opinions on analytics decisions
Please don't message about
  • Courses and coaching offers
  • Agency or outsourcing pitches
  • Paid follower schemes

Replies on weekends

Skills
copywritingcontent strategyanalyticseditorialCAC/LTV
Co-founderLooking for a co-founder
closes in 3 months

Need an operations co-founder: construction estimating in the UK

The idea
Need an operations co-founder: construction estimating in the UK
Stage
Idea
I bring
6 years in content and SEO
Looking for
Technical co-founder who has shipped B2B software
Commitment
Part-time to start
Location
Mumbai or remote

I bring 7 years of content and SEO (currently Freshworks). Ideally you've shipped B2B software. Incorporated, self-funded so far.

Mumbai, India · remote OKcopywritingeditorialcontent strategy
Open

Experience

  1. Content Marketing Lead
    Apr 2023 - Present
    Freshworks · 3 yr 7 mo · Full-time · Mumbai, India
    • Launched 18 campaigns, 5 of them in new markets.
    • Hired and trained a content team of 4.
  2. Marketing Associate
    Nov 2019 - Mar 2023
    Swiggy · 3 yr 4 mo · Full-time · Mumbai, India
    • Built a library of 556 articles that still drives sign-ups.
    • Launched 10 campaigns, 6 of them in new markets.

References

No references yet.

Education

  1. IIM Bangalore
    MBA, Business Administration
    2019 - 2021
  2. NIT Trichy
    B.Tech, Communications
    2014 - 2018

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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