Rhea Meera Shah
SMarketing Director at Onyx Pay · B2B demand generation · pipeline, webinars
- Onyx Pay
- Riyadh, Saudi Arabia · AST (UTC+3)
- 14+ years experience
- King Abdullah University of Science and Technology
- English, Arabic
Messaging unavailable
Overview
I've spent 18 years on B2B demand generation - first at Talabat, now at Onyx Pay. Generated $5 million of qualified pipeline in a year. Before that: Microsoft and Majid Al Futtaim. Most at home with webinars and HubSpot.
Good reasons to reach out
- Questions about B2B demand generation
- Second opinions on pipeline decisions
Please don't message about
- Paid follower schemes
- Unpaid work or spec projects
Travels often; replies within 48 hours
Skills
pipelinedemand generationwebinarsHubSpotABM
Experience
- Marketing DirectorNov 2025 - PresentOnyx Pay · 11 mo · Full-time · Riyadh, Saudi Arabia
- Hired and trained a demand gen team of 6.
- Rebuilt the demand gen reporting so every rupee and dollar of spend is traceable.
- Launched 18 campaigns, 6 of them in new markets.
- Product Marketing ManagerApr 2022 - Nov 2025Microsoft · 3 yr 7 mo · Full-time · Riyadh, Saudi Arabia
- Launched the care product in 10 markets.
- Killed 5 features nobody used and shipped the 4 that customers asked for.
- Product Marketing ManagerDec 2019 - Apr 2022Majid Al Futtaim · 2 yr 4 mo · Full-time · Riyadh, Saudi Arabia
- Grew creator revenue from $6 million to $18 million ARR.
- Killed 6 features nobody used and shipped the 4 that customers asked for.
- Senior Brand ManagerDec 2016 - Dec 2019Aramco · 3 yr · Full-time · Riyadh, Saudi Arabia
- Generated $24 million of qualified pipeline in a year.
- Hired and trained a demand gen team of 3.
- Product Marketing ManagerFeb 2013 - Oct 2016Talabat · 3 yr 8 mo · Full-time · Riyadh, Saudi Arabia
- Cut time-to-first-value for new developer customers from 10 days to 2.
- Took developer activation from 32% to 53% in three quarters.
References
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Education
- King Abdullah University of Science and TechnologyMS, Communications2008 - 2010
- American University of SharjahBSc, Communications2004 - 2008
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