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Takeshi Murakami

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Growth Marketing Manager at Mastercard | ex-PropertyGuru

Works at
Mastercard
Location
Tokyo, Japan · JST (UTC+9)
Experience
4+ years experience
Education
University of Malaya
Languages
English, Japanese

Overview

I work on performance marketing at Mastercard in Tokyo. Cut blended CAC by 26% while doubling spend. Before that: PropertyGuru and OCBC. Most at home with Google Ads and attribution.

Good reasons to reach out
  • Second opinions on attribution decisions
  • Thoughtful intros to people in my field
  • Working sessions on Google Ads
Please don't message about
  • Offshore staffing offers
  • SEO and link-building offers
Skills
CAC/LTVcreative testingGoogle Adspaid socialattribution

Experience

  1. Growth Marketing Manager
    Jan 2025 - Present
    Mastercard · 1 yr 10 mo · Full-time · Tokyo, Japan
    • Cut blended CAC by 29% while doubling spend.
    • Hired and trained a acquisition team of 6.
  2. Marketing Associate
    Nov 2023 - Jan 2025
    PropertyGuru · 1 yr 2 mo · Full-time · Tokyo, Japan
    • Launched 14 campaigns, 6 of them in new markets.
  3. Marketing Associate
    Oct 2022 - Nov 2023
    OCBC · 1 yr 1 mo · Full-time · Tokyo, Japan
    • Cut blended CAC by 25% while doubling spend.
    • Launched 15 campaigns, 5 of them in new markets.

Projects

Open-source paid social toolkit
2023

A small library for performance marketing that 655 developers star on GitHub.

Side project: a recipe search engine
2022

Built with Google Ads and creative testing. 3938 people used it last year.

References

No references yet.

Education

  1. University of Malaya
    BSc, Economics
    2017 - 2021

Details

Compensation expectations
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