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Yvonne Sim

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Marketing Associate, PropertyGuru - content strategy · copywriting · analytics

Works at
PropertyGuru
Location
Singapore · SGT (UTC+8)
Experience
1+ years experience
Education
National Taiwan University
Languages
English, Mandarin

Overview

I work on content and SEO at PropertyGuru in Singapore. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Launched 19 campaigns, 3 of them in new markets. Most at home with community building and content strategy. Chess on lunch breaks.

Good reasons to reach out
  • Questions about content and SEO
Please don't message about
  • Generic networking requests
  • Paid follower schemes

Answers in batches on Fridays

Skills
copywritingcommunity buildingcontent strategyanalyticseditorial

Experience

  1. Marketing Associate
    Oct 2025 - Present
    PropertyGuru · 1 yr 1 mo · Full-time · Singapore
    • Built a library of 670 articles that still drives sign-ups.
    • Launched 19 campaigns, 3 of them in new markets.

Projects

Write-up: content and SEO in practice
2024

A long-form guide to content and SEO for people starting out.

References

No references yet.

Education

  1. National Taiwan University
    BS, Journalism
    2020 - 2024

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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