Beatriz Julia Jimenez
SStaff Data Scientist at Hollow Bio · Marketing analytics
- Hollow Bio
- Barcelona, Spain · CET (UTC+1)
- 13+ years experience
- University of Amsterdam
- English, Spanish
Messaging unavailable
Overview
Staff Data Scientist at Hollow Bio, focused on marketing analytics. Taught SQL to 63 non-analysts. Most at home with attribution and incrementality. I mentor first-time managers when I can.
Good reasons to reach out
- Working sessions on Looker
- Thoughtful intros to people in my field
Please don't message about
- Survey or panel invitations
- Courses and coaching offers
- Offshore staffing offers
Best reached early in the week
Skills
marketing mix modellingLookerincrementalitySQLattribution
Experience
- Staff Data ScientistAug 2022 - PresentHollow Bio · 4 yr 2 mo · Full-time · Barcelona, Spain
- Wrote the metric definitions the leadership team reviews every week.
- Replaced 33 hand-built dashboards with one metrics layer people trust.
- Taught SQL to 185 non-analysts.
- Data ScientistJul 2019 - Aug 2022Nestlé · 3 yr 1 mo · Full-time · Barcelona, Spain
- Taught SQL to 49 non-analysts.
- Data AnalystOct 2017 - Jul 2019L'Oréal · 1 yr 9 mo · Full-time · Barcelona, Spain
- Replaced 83 hand-built dashboards with one metrics layer people trust.
- Data AnalystDec 2015 - Jul 2017N26 · 1 yr 7 mo · Full-time · Barcelona, Spain
- Wrote the metric definitions the leadership team reviews every week.
- Replaced 34 hand-built dashboards with one metrics layer people trust.
- Data AnalystOct 2013 - Oct 2015Accenture · 2 yr · Full-time · Barcelona, Spain
- Wrote the metric definitions the leadership team reviews every week.
Projects
Open-source marketing mix modelling toolkit
2026A small library for marketing analytics that 169 developers star on GitHub.
Conference talk: lessons from marketing science
2022What went wrong and what worked while scaling marketing analytics.
References
No references yet.
Education
- University of AmsterdamBSc, Statistics2009 - 2012
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