Daan vandenBerg

S

Senior Brand Manager at BBVA | ex-Google

BBVA
Amsterdam, Netherlands · CET (UTC+1)
10+ years experience
Bocconi University
English, Dutch, Spanish
Open to work
Messaging unavailable

Overview

Based in Amsterdam. I work on brand at BBVA. Rebuilt the brand reporting so every rupee and dollar of spend is traceable. Most at home with CAC/LTV and consumer insight.

Good reasons to reach out
  • Roles in brand
  • Thoughtful intros to people in my field
  • Working sessions on consumer insight
Please don't message about
  • Guest post swaps
  • Courses and coaching offers

Replies on weekends

Skills
brand strategyconsumer insightcampaignsagency managementCAC/LTVstorytelling
Open to workLooking for a role
closes in 3 months

Next role: Brand Manager in insurance, Amsterdam or hybrid

Target roles
Brand Manager
Level
Mid
Industries
Developer tools, Healthtech
Work mode
On-site
Available
60 days notice
Work authorization
Authorized to work in Netherlands
What I'm looking for
Early-stage company (Series B) where brand is core to the product.
Not interested in
Crypto

10 years in brand. Strongest at brand strategy and agency management. Open to the right conversation.

Amsterdam, Netherlandsconsumer insightcampaignscac/ltv
Open

Experience

  1. Senior Brand Manager
    Feb 2025 - Present
    BBVA · 1 yr 8 mo · Full-time · Amsterdam, Netherlands
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
    • Launched 11 campaigns, 5 of them in new markets.
    • Hired and trained a brand team of 6.
  2. Growth Marketing Manager
    Apr 2022 - Feb 2025
    Google · 2 yr 10 mo · Full-time · Amsterdam, Netherlands
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
  3. Marketing Associate
    Dec 2020 - Apr 2022
    Capgemini · 1 yr 4 mo · Full-time · Amsterdam, Netherlands
    • Launched 13 campaigns, 2 of them in new markets.
  4. Marketing Associate
    Feb 2017 - Dec 2020
    SAP · 3 yr 10 mo · Full-time · Amsterdam, Netherlands
    • Launched 19 campaigns, 6 of them in new markets.

References

No references yet.

Education

  1. Bocconi University
    BSc, Journalism
    2013 - 2016

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
Visible to connections

Trusted Partners

Sponsored