Hugo Goncalo Torres

Director of Design at BBVA | ex-Volvo Cars

BBVA

Barcelona, Spain · CET (UTC+1)

12+ years experience

ETH Zurich

English, Spanish

Co-founder

Messaging unavailable

Overview

I lead user research at BBVA in Barcelona. Brought the research flows to WCAG 2.2 AA. Ran 66 usability sessions and turned them into a research repository. Volunteer coding coach for school students.

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People who want to build this with me
Working sessions on usability testing
Speaking or podcast invitations
Second opinions on user research decisions

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Agency or outsourcing pitches
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Travels often; replies within 48 hours

Skills

interviewssynthesisuser researchjobs to be doneusability testing

Co-founderLooking for a co-founder

closes in 3 months

Looking for an ML-focused co-founder for contract review for construction firms

The idea: Looking for an ML-focused co-founder for contract review for construction firms
Stage: Customer interviews
I bring: 10 years in user research
Looking for: Commercial co-founder who has sold to enterprises
Commitment: Full-time now
Location: Barcelona or remote

I bring 18 years of user research (currently BBVA). Ideally you've led a design team. Have a working prototype and design partners.

Barcelona, Spainsynthesisjobs to be doneuser research

Open

Experience

Director of Design
Mar 2024 - Present
BBVA · 2 yr 7 mo · Full-time · Barcelona, Spain
- Shipped the research redesign that lifted task completion 17%.
- Ran 112 usability sessions and turned them into a research repository.
Senior Product Designer
Mar 2022 - Jan 2024
Volvo Cars · 1 yr 10 mo · Full-time · Barcelona, Spain
- Ran 110 usability sessions and turned them into a research repository.
- Shipped the research redesign that lifted task completion 34%.
Senior Product Designer
May 2020 - Mar 2022
Revolut · 1 yr 10 mo · Full-time · Barcelona, Spain
- Built a component library 32 engineers ship with every day.
- Shipped the research redesign that lifted task completion 34%.
Design Manager
Mar 2017 - May 2020
Siemens · 3 yr 2 mo · Full-time · Barcelona, Spain
- Ran 38 usability sessions and turned them into a research repository.
- Cut support tickets about research by 45% with clearer copy and states.
Design Manager
Dec 2014 - Mar 2017
LVMH · 2 yr 3 mo · Full-time · Barcelona, Spain
- Cut support tickets about research by 29% with clearer copy and states.

References

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Education

ETH Zurich
MSc, Psychology
2011 - 2013
Humboldt University of Berlin
BA, Psychology
2004 - 2007

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