Hernan Gomez

S

Director of Data Science at Zephyr Commerce · Marketing analytics · marketing mix modelling, incrementality

Zephyr Commerce
Buenos Aires, Argentina · ART (UTC-3)
9+ years experience
IESE
English, Spanish
Messaging unavailable

Overview

Based in Buenos Aires. I lead marketing analytics at Zephyr Commerce. Wrote the metric definitions the leadership team reviews every week. Before that: PwC and Uber. Most at home with incrementality and SQL. Travel slowly, usually by train.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Second opinions on marketing mix modelling decisions
Please don't message about
  • SEO and link-building offers
  • Courses and coaching offers

Usually replies within a day

Skills
SQLLookerincrementalitymarketing mix modelling
HiringHiring for a role
closes in 3 months

2 data scientist roles open on the marketing science team in Buenos Aires

Role
Data scientist
Level
Mid
Type
Full-time
Work mode
On-site
Compensation
$160k-$193k
Team
Marketing science, 10 people
Start
Within a month
Must have
Campaigns you can show results for Strong writing Comfort with ambiguity
Process
Intro call, technical deep dive, team chat

Comp R$28k-R$32k a month. Three interviews over a week. Message me with one thing you shipped that you're proud of.

Buenos Aires, Argentina · remote OKsqlmarketing mix modellinglooker

Experience

  1. Director of Data Science
    Nov 2023 - Present
    Zephyr Commerce · 2 yr 11 mo · Full-time · Buenos Aires, Argentina
    • Wrote the metric definitions the leadership team reviews every week.
    • Taught SQL to 169 non-analysts.
  2. Staff Data Scientist
    Apr 2022 - Nov 2023
    PwC · 1 yr 7 mo · Full-time · Buenos Aires, Argentina
    • Wrote the metric definitions the leadership team reviews every week.
  3. Staff Data Scientist
    Jan 2021 - Apr 2022
    Uber · 1 yr 3 mo · Full-time · Buenos Aires, Argentina
    • Wrote the metric definitions the leadership team reviews every week.
  4. Senior Data Scientist
    Jul 2019 - Sep 2020
    Bradesco · 1 yr 2 mo · Full-time · Buenos Aires, Argentina
    • Wrote the metric definitions the leadership team reviews every week.
  5. Data Analyst
    Sep 2017 - Jul 2019
    Cemex · 1 yr 10 mo · Full-time · Buenos Aires, Argentina
    • Replaced 53 hand-built dashboards with one metrics layer people trust.

References

No references yet.

Education

  1. IESE
    MBA, Business Administration
    2006 - 2008
  2. Insper
    Economia, Economics
    2000 - 2004

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