Isabella Camila Ibarra

Data Scientist at Okta · marketing mix modelling, incrementality

Okta

Minneapolis, MN · CT (UTC-6)

2+ years experience

Cornell University

English

Open to work

Messaging unavailable

Overview

Data Scientist at Okta, focused on marketing analytics. Wrote the metric definitions the leadership team reviews every week. Taught SQL to 120 non-analysts. Most at home with attribution and Looker.

Good reasons to reach out

Roles in marketing analytics
Working sessions on R

Please don't message about

Offshore staffing offers
Generic networking requests
Unpaid work or spec projects

Skills

SQLLookermarketing mix modellingincrementalityattributionR

Open to workLooking for a role

closes in 3 months

Staff Data Scientist roles in supply chain - Minneapolis or remote

Target roles: Staff Data Scientist
Level: Staff / Principal
Industries: Logistics, AI infrastructure
Work mode: Remote
Available: 30 days notice
Work authorization: Authorized to work in the MN
What I'm looking for: Early-stage company (Series B) where marketing analytics is core to the product.
Not interested in: Pure people management

2 years in marketing analytics. Strongest at marketing mix modelling and Looker. Available immediately.

Minneapolis, MNlookerrmarketing mix modelling

Open

Experience

Data Scientist
Oct 2024 - Present
Okta · 2 yr · Full-time · Minneapolis, MN
- Taught SQL to 116 non-analysts.
- Replaced 80 hand-built dashboards with one metrics layer people trust.

Projects

Conference talk: lessons from marketing science

2026

What went wrong and what worked while scaling marketing analytics.

References

No references yet.

Education

Cornell University
BS, Operations Research
2020 - 2024

Details

Compensation expectations

What they are targeting for their next role.

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