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Manasa Nagarajan

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Content Marketing Lead at Larsen & Toubro · Content and SEO

Works at
Larsen & Toubro
Location
Chennai, India · IST (UTC+5:30)
Experience
8+ years experience
Education
NIT Surathkal
Languages
English, Hindi, Tamil

Overview

8 years in marketing, the last 2 at Larsen & Toubro, where I work on the content team. Launched 4 campaigns, 5 of them in new markets. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Most at home with analytics and copywriting. Into vintage synthesizers.

Good reasons to reach out
  • Roles in content and SEO
  • Second opinions on editorial decisions
  • Speaking or podcast invitations
  • Working sessions on analytics
Please don't message about
  • Guest post swaps
  • Crypto token projects
  • Paid follower schemes

Replies within two days

Skills
analyticscopywritingcontent strategyeditorial
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in creator tools, Chennai or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Logistics, AI infrastructure
Work mode
On-site
Available
From next quarter
Work authorization
Indian citizen, open to relocating
What I'm looking for
Hands-on work on copywriting with room to mentor.
Not interested in
Contract-only roles

8 years in content and SEO. Strongest at copywriting and analytics. Open to the right conversation.

Chennai, India · remote OKcopywritingeditorialanalytics

Experience

  1. Content Marketing Lead
    Sep 2024 - Present
    Larsen & Toubro · 2 yr 2 mo · Full-time · Chennai, India
    • Built a library of 589 articles that still drives sign-ups.
    • Grew organic traffic from 175k to 1793k monthly visits.
  2. Product Marketing Manager
    Aug 2022 - Sep 2024
    Paytm · 2 yr 1 mo · Full-time · Chennai, India
    • Killed 6 features nobody used and shipped the 4 that customers asked for.
  3. Marketing Associate
    Mar 2020 - Aug 2022
    Salesforce · 2 yr 5 mo · Full-time · Chennai, India
    • Built a library of 438 articles that still drives sign-ups.
  4. Marketing Associate
    Oct 2018 - Mar 2020
    Mphasis · 1 yr 5 mo · Full-time · Chennai, India
    • Launched 5 campaigns, 3 of them in new markets.
    • Built a library of 704 articles that still drives sign-ups.

Projects

Write-up: content and SEO in practice
2025

A long-form guide to content and SEO for people starting out.

References

No references yet.

Education

  1. NIT Surathkal
    B.Tech, Economics
    2013 - 2017

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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