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Manpreet Sargun Bains

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Content Marketing Lead at Larsen & Toubro | ex-ICICI Bank

Works at
Larsen & Toubro
Location
Noida, India · IST (UTC+5:30)
Experience
6+ years experience
Education
IIM Bangalore
Languages
English, Hindi
Open to work
Message Connect

Overview

I've spent 6 years on content and SEO - first at Wipro, now at Larsen & Toubro. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Built a library of 250 articles that still drives sign-ups. Before that: ICICI Bank and Wipro. Most at home with content strategy and copywriting. I mentor first-time managers when I can.

Good reasons to reach out
  • Roles in content and SEO
  • Speaking or podcast invitations
  • Working sessions on copywriting
Please don't message about
  • Unpaid work or spec projects
  • Paid follower schemes
  • Courses and coaching offers

Replies on weekday evenings

Skills
copywritingeditorialcontent strategyanalytics
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in public sector tech, Noida or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Logistics, Healthtech
Work mode
Remote
Available
30 days notice
Work authorization
Indian citizen, open to relocating
What I'm looking for
A team that ships weekly and owns content end to end.
Not interested in
Agencies and outsourcing firms

6 years in content and SEO. Strongest at editorial and copywriting. Available from next month.

Noida, India · remote OKcontent strategycopywritingeditorial
Open

Experience

  1. Content Marketing Lead
    Mar 2024 - Present
    Larsen & Toubro · 2 yr 8 mo · Full-time · Noida, India
    • Launched 19 campaigns, 4 of them in new markets.
    • Built a library of 534 articles that still drives sign-ups.
  2. Growth Marketing Manager
    Apr 2022 - Nov 2023
    ICICI Bank · 1 yr 7 mo · Contract · Noida, India
    • Grew organic traffic from 122k to 1190k monthly visits.
    • Launched 18 campaigns, 6 of them in new markets.
  3. Marketing Associate
    Jul 2020 - Jan 2022
    Wipro · 1 yr 6 mo · Full-time · Noida, India
    • Built a library of 777 articles that still drives sign-ups.

References

No references yet.

Education

  1. IIM Bangalore
    MBA, Business Administration
    2020 - 2022
  2. IIT Hyderabad
    B.Tech, Communications
    2016 - 2020

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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