Olivia Butler

S

VP of Product at Plume Ops · Marketplaces · matching, trust & safety

Plume Ops
San Francisco, CA · PT (UTC-8)
11+ years experience
Kellogg School of Management
English
Hiring
Messaging unavailable

Overview

I lead marketplaces at Plume Ops in San Francisco. Ran 170 customer interviews before writing the first spec. Before that: Block and HubSpot. Most at home with trust & safety and unit economics. I volunteer with a food bank on weekends.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Working sessions on matching
Please don't message about
  • Agency or outsourcing pitches
  • Feature requests for my employer's product
Skills
unit economicsmatchingtwo-sided networkstrust & safety
HiringHiring for a role
closes in 3 months

Building out marketplace at Plume Ops: senior PMs wanted in San Francisco

Role
Senior PM
Level
Senior
Type
Full-time
Work mode
Hybrid
Compensation
$154k-$199k + equity
Team
Marketplace, 5 people
Start
This quarter
Must have
Campaigns you can show results for Strong writing Ownership of something end to end
Process
Intro call, technical deep dive, team chat

Comp $150k-$309k. We decide within ten days. Message me with one thing you shipped that you're proud of.

San Francisco, CA · remote OKmatchingunit economicstwo-sided networks
Open

Experience

  1. VP of Product
    Jun 2024 - Present
    Plume Ops · 2 yr 4 mo · Full-time · San Francisco, CA
    • Ran 132 customer interviews before writing the first spec.
    • Took marketplace activation from 22% to 50% in three quarters.
    • Cut time-to-first-value for new marketplace customers from 12 days to 2.
  2. Principal Product Manager
    Jan 2022 - Jun 2024
    Block · 2 yr 5 mo · Full-time · San Francisco, CA
    • Backed 51 founders at pre-seed and seed.
    • Led or co-led 22 investments, 3 of them now at Series B or later.
  3. Director of Product
    Dec 2019 - Jan 2022
    HubSpot · 2 yr 1 mo · Full-time · San Francisco, CA
    • Killed 3 features nobody used and shipped the 4 that customers asked for.
    • Ran 131 customer interviews before writing the first spec.
  4. Senior Product Manager
    Jun 2018 - Dec 2019
    DoorDash · 1 yr 6 mo · Full-time · San Francisco, CA
    • Grew marketplace revenue from $4 million to $45 million ARR.
  5. Senior Product Manager
    Dec 2015 - Jun 2018
    Cloudflare · 2 yr 6 mo · Full-time · San Francisco, CA
    • Grew marketplace revenue from $9 million to $23 million ARR.
    • Cut time-to-first-value for new marketplace customers from 20 days to 3.

Projects

Conference talk: lessons from marketplace
2025

What went wrong and what worked while scaling marketplaces.

References

No references yet.

Education

  1. Kellogg School of Management
    MBA, Business Administration
    2007 - 2009
  2. Rice University
    BA, Computer Science
    2001 - 2005

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